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Proceedings Article
The Gap between the Degree of Internationalization of RMB and Other International Currencies
Jiedong Zhang
From 2009, Chinese authorities have pledged to promote the globalization of the Renminbi (RMB). As such the nation has taken a number of concrete efforts to encourage RMB globalization, including the opening of the capital market in Hugangtong, the expansion of the international RMB, and the creation...
Proceedings Article
Analysis of Digital Library Media Utilization During Pandemic
Rina Juni Rianty, Mutty Hariyati, Doron Prabowo Juwono
The pandemic that broke out in 2020 forced the government to issue new policies as an effort to maintain the continuity of education. One of the policies is learning from home (Belajar dari Rumah/BDR). This policy requires university students as learners to actively seek information and learning resources...
Proceedings Article
Research on the Development Predicament and Countermeasures of O2O E-commerce Model
Ye Wu
With the advent of the mobile Internet era, the gradual online and offline integration becomes common and O2O model has become a general trend. Based on the author's work and learning experience, this paper analyzes the characteristics of Suning O2O model and then studies the existing problems, such...
Proceedings Article
Exploring the Impact of International Cooperation on Climate Change
Yilin Wang, Bin Zhou
Driven by human-related pollution and environmental damage, climate change has become a life-threatening issue for the international community in recent decades. To address this global challenge, different organizations must collaborate with each other and thus create collective goals on an international...
Proceedings Article
The Impact of Cross-Border E-Commerce on the Problems of Chinese Economy New Norms
Xun Liu
As Chinese economic development into the "New Norms", in the new situation will be the next innovation for a long period of time to promote Chinese economic development of the new impetus. E-commerce itself has the advantage of innovation, is bound to be highlighted. Therefore, under the "New Norms",...
Proceedings Article
Social Media Marketing and Brand Awareness: A Systematic Literature Review
Ivander Rachmand, Vidyarini Dwita
The purpose of this article is to identify and analyse several key references about social media marketing and brand awareness. This study is a systematic literature review using the Scopus through Harzing Publis or Perish. Then the data were analyzed using software Microsoft Excel, Mendeley and Vos...
Proceedings Article
The Essence of E-education: Rational Thinking about Flipped Classroom
JiLing He, ZiJing Wang, Shipin Chen
To solve the problem whether Flipped Classroom is suitable for the Chinese primary schools, this paper illustrates the concept and main idea of Flipped Classroom, then argues that there is great challenge to deeply carry out the Flipped Classroom in the Chinese primary schools, especially in developing...
Proceedings Article
Perceived Usefulness, Attitude, and E-Learning Satisfaction of Graduate Students PGRI University of Palembang
Riska Hasanah, Baginda Simaibang, Artanti Puspita Sari
The aim of this research is to examine the online learning process used by students in the Graduate Program at PGRI University of Palembang. This research aims to assess the perceived usefulness of e-learning, students’ attitudes, and students’ satisfaction with e-learning. In this analysis, mixed approaches...
Proceedings Article
The Effectiveness of Online Critical Thinking Cycle Learning Model on Pre-service Science Teachers’ Critical Thinking Skills
Suyatno Sutoyo, Rudiana Agustini, Amiq Fikriyati
The development of critical thinking through educational interventions is still needed to prepare competitive graduates. Pre-service teachers play an essential role in developing critical thinking as the primary goal of learning. This study aims to determine the effectiveness of the Critical Thinking...
Proceedings Article
Research on the Relationship between Internet Celebrities and Internet Celebrity Economy
Jikun Luo
In the Internet era, technological innovation and smooth information exchange channels have ushered in an unprecedented development of mass media. Compared with traditional marketing strategies, mass media dominates the consumption behaviour of the masses and shapes and influences social consumption...
Proceedings Article
Study on Fine-Grained View Mining based on Network Subjective Text
Liping Wang, Yanling Liu
With the rapid development of e-commerce and social media, Internet users can express their own subjective comments for commodities including online news current affairs, public figures and personal experience, including a variety of subjects and objects. Such information includes user reviews of subjective...
Proceedings Article
Foundations of Designing the System of Strategic Management for Digital Education at the Macro Level
J Gnezdova, T Lomachenko, T Kokodey, M Mikhailov, K Mitus
The article describes the design of the system of strategic management of the development of digital education on the basis of the three-level pyramidal concept of formation of the optimal network structure of digital education development strategies. The key questions of creation of conditions for introduction...
Research Article
Exploring Fuzzy Rating Regularities for Managing Natural Noise in Collaborative Recommendation
Raciel Yera, Manuel J. Barranco, Ahmad A. Alzahrani, Luis Martínez
Pages: 1382 - 1392
Recommender systems have played a relevant role in e-commerce for supporting online users to obtain suggestions about products that best fit their preferences and needs in overloaded search spaces. In such a context, several authors have proposed methods focused on removing the users' inconsistencies...
Proceedings Article
Television Price Prediction Through Web Scraping From E-Commerce Sites
Katteboyenasuneetha, Shiva Shankar, Sameer, Akhil
In the current digital market, what buyers and sellers ought to know is the cost of consumer electronics, particularly televisions. With online retailing getting bigger and bigger, data available on the web can be utilized for finding pricing trends, customer preferences, and market dynamics. This study...
Series: Advances in Engineering Research
Proceedings Article
Research on the Comparison of Offshore Wind Power Management between China and UK
Xue Meng, Wei Xu
Offshore wind power is a frontier field of wind power technology, which is actively promoted by the countries all over the world. At present, UK offshore wind power takes the lead in the world, establishing mature offshore wind power management systems and procedures, and then provides references for...
Proceedings Article
Present Situation Reflection and Tactics Probe on Numerous Medium-sized and Small Enterprises on E-Commerce in the West China in Internet Era
Bo Liu
In the 21th century, E-Commerce has substituted traditional business mode and provides great opportunities for enterprises in China. However, In the west China, the hysteresis of numerous medium-sized and small enterprises on E-Commerce causes a regional economic problem. It's an important topic for...
Proceedings Article
English Teaching and Learning under Network Background
Lihua Chen
The rapid development of the Internet to optimize foreign language teaching and learning environment with meters boundless vitality and hope, not only its advantage lies in its wealth of learning resources, but also in opening up to the English learners - of mutual learning, exchange and learn from the...
Proceedings Article
Formation and Promotion of the Territory Brand of the Neuromarketing Tools
V E Reutov, E A Mitina, N N Kalkova
The article presents a theoretical study of the definition of «a brand of a region» and the attributes of its components, as well as practical recommendations for the rebranding of the territory using of neuromarketing tools. The purpose of this article is to consider the theoretical and practical significance...
Proceedings Article
Are the Users Own Formal Roles of Authority Most Influenced in the Social Mieda -Based on the Snamethod
Qian Chen
The emergency of Chinese new-farmer group has become a widespread phenomenon in the agriculture economy. The most significant characteristic of new-farmer is their embededinterntet gene,that is ,they acquireand speared knowledge, ideas and information through internet, sales agriculture products on various...
Proceedings Article
Evaluating the Working Performance of Tuberculose Program Managers Study Case in Tasikmalaya, West Java
Abdulah Mubarok Dadang, Syamsul Hadi Senen, Isti Kumalasari
Long treatment and high dropout rates require responsible staff’s commitment to preventing and supervising patients taking medication. This study analyzes the correlation of leadership, motivation, and climate organization on the work performance of Tuberculose (TB) program managers in Tasikmalaya. This...
Proceedings Article
Research on E-commerce Credit Management System based on the Model of Multidimensional Credibility
Bo Liu
The traders in C2C e-commerce model are all the entities which are scattered and do not know each other, and there are more transaction security risks. If we want to reduce the risk of trading, we need to introduce the credit calculation in e-commerce. Although the current credit management system has...
Proceedings Article
A study on the mechanism of the effect of web celebrity live streaming on consumers' purchase intention
Moderated mediating effects model with differences in consumer types
Yuhan Liu
This research analyzes the mechanism for the effect of web celebrity live streaming on consumers' purchase intention. It shows that professionalism, attractiveness and interactivity of web celebrities have a significant positive effect on consumers' purchase intention through perceived value....
Proceedings Article
Examining How Digital Service Quality Affects Employee Performance and Job Satisfaction in HR Management
Muhammad Dedy Miswar, dan Mursalim Nohong
Digital transformation has reshaped the human resource management (HRM) function, requiring organizations to provide high-quality digital HR services to improve operational efficiency and employee experience. This study aims to analyze the impact of digital HR service quality on employee performance...
Proceedings Article
Real-Time Laptop Price Prediction through Web Data Analysis
G. Anudeep Goud, B. Tanishqi, B. Hemanth Reddy, G. Tanish Bhargav
The rapid rise of e-commerce is making price fluctuations a major challenge to consumers seeking to make informed purchasing decisions. In this study, we propose a machine learning-based laptop price prediction model, in conjunction with web scraping, that collects real-time price data from multiple...
Proceedings Article
Research on Applications of Data Mining in Electronic Commerce
Xiuping Yang
With the fast development in the subject of computer science and technology, the combination of machine learning algorithms and electronic business is needed. There may be some unpredictable but frequent problems such as delay in shipment, shipping errors caused by E-commerce participants’ low efficiency....
Proceedings Article
General Economic Incentives and Industrial Policy: Balance of Socio-Economic Interests
Dmitry E. Morkovkin
Reindustrialization is the result of both the business environment and specialized support measures. The article considers the role of non-material factors, including institutions, in the formation of incentives for industrial growth, in comparison with specialized incentive packages. The strategy for...
Proceedings Article
Does Luxury Brand Work with Live Commerce? Based on Live-streaming Platforms
Wenhua Mao
Live commerce has become an increasingly important sales channel under digitization. Live commerce, as a form of digital platforms, has three main characteristics: entertaining nature, no equipment restriction, and frequent huge discounts. But whether features of live commerce work well with luxury brands...
Proceedings Article
Strategic Research on B2B E-commerce based on the Vertical Industry
Bo Liu
At present we have the insufficient strategic research on B2B e-commerce company in the vertical industry. In the practical application there are more problems about the existing e-commerce strategy research. We carry out the research on strategy scheme evaluation of B2B e-commerce in the vertical industry...
Proceedings Article
The Effect of Training on Employability and Its Implications on Employee Performance: A Case Study on Hotel Employees in Bandung
M. Masharyono, S. H. Senen, S. Kevin
This study aims to determine the effect of training on employability and its implications for employee performance. The research method used is quantitative. The unit of analysis is Horison Hotel Bandung employees, with as many as 78 respondents. Data was collected using an online questionnaire (google...
Proceedings Article
To What Extent Has Online Payment Influenced the Development of FinTech among Chinese Commercial Banks?
Junang Lu, Xiaoxiao Shen, Yican Jin, Weijia Ji
With the rapid development of online payment platforms in China, this sector has impacted the returns and operations of traditional commercial banks in China. This paper investigates the impact of online payment platforms on Chinese commercial banks. First, this paper introduces FinTech and compares...
Proceedings Article
Halal Friendly Destination Attributes, E-Wom, Revisit Intention: Destination Trust as Mediating Variable
Yessika Rahmadina Yuska, Abror Abror
This research aims to analyze the influence of halal-friendly Destination and Electronic Word of Mouth on Revisit Intentions with Destination Trust as a mediating variable for tourists who have visited tourist destinations in West Java. This type of research is quantitative survey research. The population...
Proceedings Article
Perfection of Evaluation System of the Effective Use of Human Capital in Terms of “New” Economy
E Y Kazhanova, Z V Stolyarova, E N Chizhova
With the transition to a post-industrial type of development, new requirements for the main productive power of society have emerged, caused by the dynamics and content of scientific and technological progress and the peculiarities of the new technological way of life. Evaluation of the professional...
Proceedings Article
Computer Network Quality of Service Optimization Method under the E-commerce
Yulong Zuo
With the modern network technology rapid development, modern for the dependence of the information resources is growing; therefore, enterprise demand of computer network service under the e-commerce is continuously increase. However, now, it’s dispersed and disorder about the distribution of the e-commerce...
Proceedings Article
Automated News Summarization and Sentiment Insights
A. ShivaKumar, Racharla Srujana, Buddineni Vishwas, Llati Aryan Reddy
The increased volume of online messages has made it difficult for users to efficiently process and extract relevant information. This paper presents a flask-based message summary system, allowing users to obtain accurate summary of news articles and simultaneously receive core meaning and context. The...
Proceedings Article
Analysis of Learning Management Systems Selection using Fuzzy COPRAS
Yadi Mulyadi, Siscka Elvyanti, Neris P. Ardiansyah
Schools face the problem of the continuity of the teaching and learning process in the classroom when the COVID-19 pandemic occurs. One way to address this issue and continue the school's teaching and learning process is through learning management systems (LMS). There is much demand for online...
Proceedings Article
Research on the Core Advantages of Jing dong Mall
Xiaoqing Bi, Dong Zhang
In recent years, with the pace of development of domestic e-commerce has gradually accelerated, the pillar of logistics has become increasingly prominent, e-commerce enterprises to logistics services as a key factor in the success or failure of the company, thus driving the logistics theory research...
Proceedings Article
Research on the Development Model of China’s Live Stream Economy
Zihan Yang
Live stream economy has sprung up in China in recent years, especially after COVID-19. Different from other e-commerce models, live stream economy has the advantages of high efficiency, real-time, cost-effective. Therefore, in order to better understand this economy model, we analyse it from macroeconomics...
Proceedings Article
The Research on the Audiences’ Psychological Under the Influence of Live Streaming of Stars on Douyin Platform ---Take Jia Nailiang as an Example
Rongxuan Cai, Yurun Li, Chang Ma
Under the influence of the post-epidemic era, due to the limitations of people's mobility and the e-commerce mechanism that encouraged by both Internet and Douyin platform. These make the online shopping format become more popular which not only attract more people to join the e-commerce industry...
Proceedings Article
The Promoting Effect of E-commerce Live Streaming on Import Cross-Border E-commerce
Qian Li, Zhijun Zhou, Kai Xia
The popularity of e-commerce live streaming has gradually spread to the field of import cross-border e-commerce. In the future, with the further expansion of import cross-border e-commerce scale, the competition of import cross-border e-commerce live streaming will be more intense. Combined with the...
Proceedings Article
Implementation of Digital Rights Management on the Android Mobile Terminal
Dongdong Dou, Shaobing Liu, Longzhen Jia
With the development of internet and Smartphone, the access to multimedia content (eBook, music, movie, video etc.) has become easier and easier on the mobile phone. Thanks to its good performance, Android mobile phone has attracted more and more people since the introduction of Android OS by Google...
Proceedings Article
Identifying the Disputes on Spanish National Structure
Haolin Lv
Many studies use the concept of the form of national structure. When referring to Spain, there are always disputes about its national structure. This article explores the disputes of the academic community on the form of Spanish national structure, which can attract more scholars’ attention to this issue...
Proceedings Article
Application and Prospect of AR Technology in E-commerce
Sheng Cao, Qian Wang
With the progress of science and development of information, E-commerce plays more and more important role in people's life. Affect people's basic necessities of life. However, consumers in the online shopping is just get some virtual information like pictures or some words and so on, there is no real...
Proceedings Article
Study on the Strategies of Financial Management in E-Commerce Enterprises
Yuejun Tu
Development of modern information technology has changed the traditional ways of production and business, during which a new business mode has emerged, that is, electronic commerce. With its unique advantages, e-commerce has been widely applied in a short time, which has also generated a group of e-commerce...
Proceedings Article
Analysis of and Study on Internal Control of Computerized Accounting System in Internet Environment
Gexin Sun
With the the development of E-commerce and increasingly more and more use of computerized accounting system, the internal and external environments of corporate accounting and accounting management have changed dramatically. The internal control mechanism and means of traditional computerized accounting...
Proceedings Article
An Intelligent Data-Driven Framework for Transparent Government Support Distribution in Bangladesh Using ML and XAI
Nur Hossain Bhuiyan, Dwin Islam, Amran Hossain, Md. Rashedul Islam
The equitable distribution of government support including agricultural subsidies, disaster relief, educational scholarships, and elderly allowances remains a critical challenge in resource-constrained environments. This paper proposes a scalable, data-driven framework that integrates Machine Learning...
Proceedings Article
Correlation between Level of Stress and Risk of Eating Disorder Symptoms in Early Adult Individuals
Jessica Archangela Girlani, Roswiyani Roswiyani, Heryanti Satyadi
Stress can be experienced by anyone, including early adult individuals. The many demands to fulfil developmental tasks as an early adult individual can also lead to varying level of stress, leading to health problems such as reluctance to eat or overeating to lead to eating disorders. People with eating...
Proceedings Article
Study on E-commerce Model of Featured Agricultural Products under the Perspective of Community Economy
Qiong Liu
In recent years, with the development and popularization of the Internet, specialty agricultural products have been increasingly developed towards the community, the e-commerce model of agricultural products based on various Internet platforms and Internet technologies has become an important model for...
Proceedings Article
Research on Simulation and Collision Checkin Three-Dimensional Inspection Planning
Guijiang Duan, Shuai Gao
Simulation and collision check are the essential function to avoid the potential collisionin inspection process based on three-dimensionalComputer Aided Inspection Planning (CAIP), especially in the complex parts measuring,which can promote the efficiency of digital measuring equipmentsuch as Coordinate...
Proceedings Article
Theoretical Foundations and Analysis of the Practice of Decision-Making on the Formation of a Project Financing System
T R Gambarov, R R Bashirzade, U S-E Khakhanaev, A V Pahomova
The article reviews the theoretical foundations and analyzes the practice of the project approach and its financial support in the context of structuring the management decision-making process based on the basic theoretical and methodological principles of management and finance. Attention is focused...
Proceedings Article
The Influence of Profitability and Financial Leverage on Dividend Policy: An Evidence from Manufacturing Industrial Companies in Indonesia
I Gede Adiputra
The purpose of this study is to determine the effect of profitability and financial leverage on dividend policy in manufacturing industrial companies listed on the Indonesia Stock Exchange from 2015-2019. The sample in this study is 18 manufacturing companies selected by purposive sampling method. The...