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Proceedings Article
Research on Developing and Survival Strategies of University Journals in New Media Age
Lihua Zhao
With the rapid development of science and technology, the new web-based digital media came into being. New media age posed a serious challenge to the survival and development of university journals. In order to improve the competitiveness of university journals, this paper analyzes the main reasons that...
Proceedings Article
Research on the Application of Decision Tree in the Classification of Shandong Peninsula Land Use and Land Cover Change
Duan Dehong, Sun Lin, Wang Genxia, Xu Zhengzhong
Land use type is the main content of land use and land cover studies, and the Land Dynamic Monitoring has been focusing on getting information of land cover on the global and regional scale quickly and accurately. This paper takes Shandong Peninsula as an example, MODIS remote sensing as data source,...
Proceedings Article
A Novel Approach to Analyze Cross-Cultural Communication Based on New Media Platform and Age
Hao Yu, Jian Zhou, ZongYuan Tan, ZhiHong Yang, WanChun Liu
This article presents a novel approach to analyze cross-cultural communication based on dynamical complex network nodes. Through the analysis of the data, it is worth remarking that any single nodes of the communication networks could not explain how the information and culture active and motive the...
Proceedings Article
Entrepreneurship and Innovation Path of Private College Students' Library Service
Jing Xiong
In order to provide quality services to the students entrepreneurial innovation, research paper, literature and other methods, the proposed path of entrepreneurship and innovation for the Private University Students' library service proposition that public entrepreneurship at Peoples innovative new situation,...
Proceedings Article
Informational Psychology: A New Domain of Psychological Study
Guo Wang, Bibo Xu, Zongrong Li
A new discipline called “Informational Psychology” have gradually appeared in applying theoretical informatics to the study of psychology since June, 2012. It opened up a new field of psychological research, like “a new domain” of psychology to be explored. The article explains the fundamental hypotheses...
Proceedings Article
Relevant Study on New Opportunities for Expansion of Foreign Investment in China Brought by International Financial Crisis
Fumei Yan
While making a great impact on the construction and development of Chinese economic society, the occurrence of international financial crisis has produced certain positive influence on the expansion of foreign investment in China and brought new development opportunities to the expansion of foreign investment....
Proceedings Article
Exploration on the Opportunities and Countermeasures for MOOC Teaching Reform in Colleges and Universities in the New Era
Songchun Wang, Yan Tian, Fa Zhang, Ting Qin
At present stage, most colleges and universities have provided MOOC curriculum. The application of MOOC teaching mode has improved the teaching efficiency of colleges and universities to a large extent, but there are still many aspects to be improved and perfected. This paper makes an analysis on the...
Proceedings Article
A New Parallel Algorithm for EREW PRAM Matrix Multiplication
S. Vollala, K. Geetha, A. Joshi, P. Gayathri
This work presents a new parallel matrix multiplication algorithm using an exclusive-read and exclusive-write (EREW), parallel random access memory (PRAM) model for a fixed number of processors. This algorithm used for computing the matrix multiplication analyses the logical pattern that exists for accessing...
Proceedings Article
The Strategic Group Analysis of BYD New Energy Vehicles From the Perspective of Value Chain
Tong An
A new energy vehicle is an irresistable trend, which is the guidance and goal of the automobile industry’s future development. BYD as a pioneer and strong performer among domestic new energy vehicles, has received extensive attention of the society from all walks of life. This paper takes BYD as the...
Proceedings Article
Research on Influencing Factors of Land Rental Prices for Alfalfa Planting in Minnesota
Huyi Xiong
Agriculture is essential for human beings to survive. It not only provides food to eat and feed but also brings profits through exportation. Not all people own their lands, so they have to rent for planting. This study aims to analyze the factors contributing to the overall rental prices for alfalfa...
Proceedings Article
Feminist Critical Theory: An Analysis of the Changing Image of Women in Female Leader Online Novel
Zepei Zhou
It has been more than 20 years since Chinese online fiction first developed (1990). As a new branch of online fiction, Female Leader (i.e. fictions take women as protagonists) online novel have emerged in recent years (around 2010) and become a cultural phenomenon that cannot be ignored. It is possible...
Proceedings Article
Research on the Applicability of Makecode Arcade from the Perspective of Resource Allocation
Qingpeng Xu, Yingxin Liu
Programming is an important information technology skill in K-12 education and a necessary means to promote the development of core literacy in the new curriculum standard of information technology. However, the effective implementation of programming teaching highly relies on software and hardware configuration....
Proceedings Article
Influence of Empathy Fatigue on Medical Students' Implicit Absenteeism in Ethnic Minority Areas
Lei Lei, Bin Chai, Hong Li, Xinggui Xu
With the arrival of the post-epidemic age, many new aspects of the influence of empathic fatigue on covert absenteeism among medical students have surfaced. In this paper, we investigated the data of 600 medical students in schools in minority areas of Yunnan using the Social Connection Scale Revised...
Proceedings Article
The Impact of Fintech on the Digital Transformation of Commercial Banks: Perspective from Risk-taking
Zitao Wei
In the framework of the current digital age, the rapid progressing in the field of Financial Technology has an important effect on the business model of commercial banks. Commercial banks’ digital transformation has been a major contributor to the financial system’s reform and wave of technical advancement....
Proceedings Article
Research on the Development Strategy of Community Embedded Elderly Care Services Under the Empowerment of Information Technology
Based on the Perspective of Integrated Services
Li Li, Shuoyi Zhu
With the aging trend becoming more and more severe, the community-embedded elderly care service model provides a new idea for solving the problem of caring for the elderly. However, problems such as imperfect institutional planning and poor resource integration ability plague the development of community-embedded...
Proceedings Article
Present Situation and Countermeasures on Working Pressure of New Head Teacher in Primary School
Yuqi Zhang, Jun Yang
Pressure on everyone is there, the effects of different pressure are not the same. Pressure to a certain extent affects people's physical and mental health. In general, the people in the workplace stress are generally bigger. With the development of the society, everyone has different degree of feeling...
Proceedings Article
The Musical Glamour in Pasternak’s Poetry
Yaqin Liu
Pasternak gets into the literary world by poetry creation and is regarded as a dazzling new star in twentieth century Russian literature. Study of his poetry works has made significant achievements in the past few decades. His poetry works systematically describe his unique poetic world. This paper aims...
Proceedings Article
The Relationship between Economy and the Development of New Energy
Qu Tianyi, Cao Xiaofang
In order to change the situation of the worse circumstance and energy shortage, how to develop new energy comes to be an issue related not only to China but also the whole world. Development of energy contributes closely to the economy growth. From the perspective of environmental protection, developing...
Proceedings Article
Ethnic elements in the application of the costume design
Guohui Wu
With the gradual development of the modern aesthetic, ethnic elements in the clothing design more and more get the attention of consumers, national wind has become a unique style of dress. Modern clothing design through the selection of traditional Chinese national elements and the fusion of modern technology,...
Proceedings Article
The Characteristics of Islam—Based on the Blue-and-white Porcelain during the Period of Yongle and Xuande in the Ming Dynasty
Lantao Zhao
Islamic culture is popular in the Arab region, it has a style of its own and plays an important influence on the process of human culture. Islamic culture started to be spread and developed in China rapidly in the Ming Dynasty. During this period, impacted by the Maritime Road and Land Silk Road, Chinese...
Proceedings Article
Teaching Reformation and Innovation of Pharmaceutics Experiment of Pharmacy Major
Wufu Zhu, Shan Xu, Qidong Tang, Pengwu Zheng
Pharmaceutics experiment is an important curriculum which acts as a bridge between Medical science, pharmacy theories and practice. In order to improve the teaching effect of experiment of pharmaceutics, this article discusses the characteristic of pharmaceutics experiment and told how to put the teaching...
Proceedings Article
Research on the Development Path of Science & Technology Services to Drive Industrial Transformation and Upgrading
Wang Zhiyu
In the trend of the new economy, Science & Technology Services (S&T services) have played an important role in the course of innovation and entrepreneurship activity. This paper describes the function orientation of science & technology services, and research the interaction between S&T services and...
Proceedings Article
A Study on the Practice of Ideological and Political Education in Colleges and Universities in the New Era
Hua He
Labor plays an important role in the whole human society, especially today. It can be said that without labor, there can be no modern society. In the network information society, people demand higher creative labor, but ignoring the general labor and its education, which is related to the growth of young...
Proceedings Article
Educational Robotics as a Factor in The Development of Polytechnic Education
O. Golubev, V. Testov
With wide implementation of information technologies in education, there is a transition to a new paradigm. The traditional forms, methods, means and content of education do not fit into the new paradigm and so need theoretical reconsideration. The methodological basis for the new para-digm has to be...
Proceedings Article
Approaches to the Far Eastern Paradigm of the Russian Electronic Industry
V.Yu. Rogov, S.G. She, Е.I. Shchadova
The electronic industry of Russia was seriously damaged during economic and political reforms in the country. The main production is focused on defense potential of the country at state-controlled enterprises. The growth of this industry is ensured by the state orders. The share of small and medium business...
Proceedings Article
Authoring of Personalized Web Page from Heterogeneous Web Pages by Content Extraction and Integration
Wei-gang LI, Ke SUN, Shuo-chen WANG
Authoring of personalized Web page by integrating heterogeneous Web page elements from different sites is a challenging task in Web 2.0 applications. An approach to extract various of partitions or elements, which can be the basic HTML elements, CSS definitions, JavaScript source code, etc, from different...
Proceedings Article
Keywords Extraction Based on Text Classification
Li-gong Yang, Jian Zhu, Shi-ping Tang
In this paper, we propose new keywords extraction method based on texts classification. We first classify texts to determine their categories. Then determine weights of candidate words according to both their frequency and the relevance between text words and text category. Finally, keywords are extracted...
Proceedings Article
The Influence of New Technology on Human Resource Management
A Case Study of Tuocai Technology
Na Jing
2021 is an extremely important year for Tuocai, because the expansion of the company after financing will inevitably lead to the introduction of a large number of talents. The current human resource management cannot meet the recruitment and training of talents, and it is urgent to introduce new technologies...
Proceedings Article
Research on Creative Transformation and Innovative Development of Red Culture Taking Wuhan Revolutionary Museum as an Example
Shijing Xiao
Red culture needs creative transformation and innovative development to adapt to the growing social needs. Wuhan Revolutionary Museum has been constantly exploring new development directions in the innovation of red culture communication path, the innovation of red culture exhibition planning content...
Proceedings Article
Research on Scientific Research Information Management System Under the Background of Big Data
Zhengqian Feng, Wang Li, Ning Dang, Xikai Ding, Zhongwei Chen
With the rapid development of cloud computing and big data technology, information technology has had a huge impact on the field of education, and scientific research management driven by big data has become a new topic in the development of modern education. Scientific research activities will generate...
Proceedings Article
Research on the Optimization and Development of Commercial Banks Based on Fintech Development
Yuqing Cai
The power of science and technology has become an important core competitiveness of the financial industry, and while it brings high efficiency and quality to financial business, it also faces new risks and challenges. The financial industry should deal with the relationship between security and development,...
Proceedings Article
Academic Administration System Improving the Quality of Education Institutions Services
Ni Luh Putri Srinadi, Anggun Nugroho
The Covid-19 pandemic that is rapidly spreading throughout the world has an effect on every area of people's lives, one of the most affected areas is education. Education experienced great shocks and created a new order in the teaching and learning process. The online learning process is applied...
Proceedings Article
New Korean Reality: Observation and Analysis of Lee Jae-myung’s Diplomacy to Solve the North Korean Nuclear Issue
Zuo Zhou
This article is a comparative analysis of the diplomatic efforts of Northeast Asian countries that South Korea faced and its responses in Northeast Asia, examining the diplomatic maneuvers and strategic interests of the Lee Jaemyung administration in the North Korean nuclear conundrum. From a realist...
Series: Advances in Engineering Research
Proceedings Article
Service Oriented Architecture (SOA) Design of Electric Power Marketing Information System
Zheyuan Wang, Zhou Lei, Xiangbo Meng, Feng Yin
With the change of electric power user's requirements, the business needs in electric power industries changes too, in this case, the new subsystem(SS) or information might be requested to put into. On condition of platform conventions, SOA's application could make different systems comply with Enterprise...
Proceedings Article
Research on the Training of Technical Teachers in the Rural Primary School
Langlin Chen
The paper studies the shortage of technical teachers in the rural primary school. Based on the investigation of the primary school teachers in Guangxi, the author proposes two methods to promote the teachers’ IT in the rural primary school. One is to meet the teachers’ need of technology in the rural...
Proceedings Article
The Function of Creativity on the Optimization of Innovation Management system
Zhongbo Fu, Yi Chen
For a long time, the innovation system is always closely linked with technological innovation rather than cultural creativity. The purpose of this paper is to analyze the function of the creative industry and clusters on the optimization of the innovation management system. Since there is little literature...
Proceedings Article
Study on the Architecture about Equipment Support Information System based on Cloud Computing
Huimin Zhang, Zeya Zhang, Jing Jing, Hairong Hu
Cloud computing is a new computing model of network services. As the inheritance and development of SOA, it has become a hot issue in the internet field. Firstly, this article supposed the questions in the Equipment Support Information System Architecture based on SOA. Secondly, this paper analyzed the...
Series: Advances in Engineering Research
Proceedings Article
Test Research on Mechanical properties of Recycled Fine Aggregate Mortar
Li Wang, Yin Li, Rong Guan
This paper has utilized the recycled fine aggregate generated by Zhenzhou South 4th Ring Road Construction Waste Treatment Plant as the raw material to replace the natural sand. By adopting a new determined method of mortar mix ratio, through the determination of compressive strength of 108 cube mortar...
Proceedings Article
The Practical Research of Situational Simulation Teaching Method in the Course of Customer Relation Management
Mei Zhao, Xinggui Liu
The purpose of this article is to explore the implementation steps, effects and problems of scenario simulation teaching method in the course of Customer Relationship Management, so as to provide a new mode and method for the teaching of e-commerce and other specialties. Through the research, the following...
Proceedings Article
Flipped Classroom and Its Impacts on College Courses Teaching
Lizhi Kong, Suolan Liu
The traditional teaching mode is mainly based on teaching knowledge in the form of class-based system. Flipped classroom is a transformation of traditional classroom teaching. Such teaching organizational forms with the traditional system of class instruction and academic system have different ideas...
Proceedings Article
An Open Experimental Platform for Cultivating Innovative Network Talents
Fang Fang, Xinge Luo
In the face of a new generation of Internet-evolving technologies and applications, universities need to cultivate innovative network talents. In order to promote the innovation of network technology, we established an open experimental teaching platform for cultivating innovative network talents. We...
Proceedings Article
TopSeer: A Novel Scholar Search Engine based on Community Detection in Citation Network
Ming Zhong, Cao Zhong, Jinghua
There has been considerable interest in development of scholar search engines. A disadvantage of current scholar search engines is that they have not explored the relationship among theses fully. A novel scholar search engine is proposed here to fill this gap, which can detect different topics hidden...
Proceedings Article
Teaching modes’ reform study in univer-sities under the background of New media
Xin Wang, Ming Tian, Lijuan Yuan
Along with the network, mobile phone, mobile television and other new media’s development as well as the popularization and extensive application, college education and the major reform of teaching methods must be caused. However, if college teaching ideas don’t renew, teaching modes don’t change, curriculum...
Proceedings Article
Application of Vertical Greening in Urban Landscape: A Case Study of Xi’an*
Lu Han
Vertical greening is a relatively new form of greening in today’s cities, and it is an inevitable trend in urban development. With the rapid development of Xi’an in recent years, compared with ground greening, vertical greening is also an indispensable part of the entire urban landscape. This paper takes...
Proceedings Article
Measurement of the Intensity of the Creative Works while RnD Projects are Carrying Out, on the Fuzzy Expert Model
V P Koretskiy, R A Galiakhmetov
The article describes fuzzy logic approach and theory of complexity in term of work measurement for brain- creative work bound to research and development intensity to be estimated. The idea that the intensity of the creative- and brain-work can be estimated through its product complexity is put forward....
Proceedings Article
Transformation of Social Deviations of Teenagers in the Conditions of Digitalization of Modern Society
V.I. Rodionova, L.A. Shvachkina, V.K. Bilovus
This article discusses the specifics of the impact of digitalization on the state of teenagers social deviations in modern society. The characteristic features of adolescent behavior are analyzed taking into account the age-specific features of the course of socialization of this age cohort. The necessity...
Proceedings Article
Chinese STEM College Students’ Perceptions on Public English Courses and Professional English Courses: An In-Depth Interview Study
Xiaoyi Bing, Huizhe Su
China is facing an alternative international environment with fierce competition specifically in the STEM fields. Chinese citizens’ ability to effectively use English is vital for China to succeed in participation in all international STEM-related activities. College English education in China is thus...
Proceedings Article
Elements of News Value in the New Media Era
Tang Lijing
News value refers to that news can meet the audience’s cognitive needs for objective reality. Novelty, salience, importance, proximity and interest are the five elements of news value. In the era of new media, with the increase of information dissemination platforms, Such as Weibo, Wechat and Douyin...
Proceedings Article
Bridging scientists with breakthrough innovation in enterprises
Weian Du, Jichao Chen
It is an inherent requirement for the high quality development of Chinese science and technology industry to promote the breakthrough innovation of enterprises and eliminate the threat of “bottleneck” technology. This paper focuses on the key minority human capital that promotes radical innovation in...
Proceedings Article
The Impact of New Media Communication on Different Groups of People-Take TikTok as an Example
Xinyue Liao
With the development of the Internet, it is an inevitable result that TikTok has become more and more famous. And it has an inevitable connection with business. As a short video platform, TikTok has countless e-commerce opportunities and consumers. Starting from the impact of TikTok on merchants and...