Advances in Economics, Business and Management Research
24336 articles
Proceedings Article
A Model Combining LightGBM and Neural Network for High-frequency Realized Volatility Forecasting
Xiang Zhang
The financial market is a nonlinear and frequently changing complex dynamic. Volatility, as one of the important indicators to measure the return of financial assets, occupies an indispensable position in the field of financial measurement. With the development of machine learning and massive data technology,...
Proceedings Article
Self-Evaluations and Social Comparison
Zhuoyuan Song
This study will be focuse on the effect of social comparison on implicit self-esteem and self-evaluation. The study is about how unconscious process may be affected by social comparison. The study is based on hypothetical study data and Meta-analysis. By comparing the result from different groups of...
Proceedings Article
The Classification of the Regions of the Russian Federation as the Basis of Internal Migration Flow Management
E I Yangirova, A V Yangirov, S I Nasyrova
The impact of migration processes on the sustainability of social and economic development of the constituents of the Russian Federation is on the increase nowadays. Besides, due to their uneven development, the proper management of labor migration can help unlock the potential of their populations and...
Proceedings Article
Accuracy Analysis of Enterprise Internal Control - IT System Audit (Alibaba)
Xiyue Zhang
In the early 1960s, the concept of information systems was initially developed and introduced in the United States in the mid-1960s. With the progress of society, IT audit is also constantly developing and applied to major enterprises. This paper takes the company with problems in IT system audit as...
Proceedings Article
Sino-US Economic and Trade Relations in Trump Era
Jian Zhang
Trumpism not only retains the tradition of the Republican Party, but also has the factors of the times. It is characterized by populism, emphasis on political identity, anti-globalization and neglect of alliances. The Sino-US trade war in 2018 and 2019 seriously affected the economic and trade relations...
Proceedings Article
Russia’s Foreign Policy Activities in the Context of Western Sanctions
V V Moiseev, V V Ogneva, T S Bolkhovitina, A S Sidorov
It is obvious that today Russia is facing increasing external challenges. They are largely connected with the costs of globalization, the intensification of the confrontational policies of the West, first of all, the USA towards Russia, China, Venezuela and a number of other states. The situation is...
Proceedings Article
Research on the Agency Problem, Corporate Governance and Firm Value
Gengli Hao
Based on the financial data of 373 private listed companies in Shanghai and Shenzhen Stock Exchanges in 2019, this paper makes a theoretical analysis and empirical test on corporate governance and enterprise value by using agency theory. This paper finds that China’s private listed companies have agency...
Proceedings Article
Overseas-Study Industry
Analysis on Overseas Department in Senior High School and Overseas Education Agency
Binghao Li
As Chinese family economics is becoming better and better, more and more parents are willing to send their children abroad to study because of the diverse experience, while students are fascinated by the popular culture abroad. Their vision and action form the overseas-study industry. This paper will...
Proceedings Article
Walmart China Face the Marketing Strategic Issues and What’s their Future Plan
Mingchen Yuan, Ningxin Zhang, Zu Guang Wong
The purpose of this SWOT analysis is to demonstrate that Walmart has the opportunities to achieve localized transformation and have competitive strength by using effective supply chain logistics and E-commerce locally; however, the company will need to act swiftly to overcome its weaknesses in its management...
Proceedings Article
Explaining Changes in Consumer Behavior in Grocery Shopping Around the World Brought by the COVID Pandemic using Behavioral Economics
Qige Sun
This article documents some of the changing consumer behaviors along with 12 existing studies presenting these behaviors. Through a literature review, this article is able to explain the changes in consumer behavior in grocery shopping around the world brought by the COVID-19 pandemic using behavioral...
Proceedings Article
Discrete Event Modeling of the Travel Agency Activities in SimEvents
A N Kazak, D V Gorobets, D V Samokhvalov
The article shows how to simulate the activities of a travel agency in the SimEvents environment and how to calculate the system load. This model allows you to optimally load the system by regrouping services. The considered example of building the architecture of the system model, taking into account...
Proceedings Article
Market Change: How to Transform and Upgrade Luxury Goods in the New Era
Taking the LV Brand for Example
Jingyu Gu, Yi Liang, Ruoshui Wang, Pinghao Zhang
As millennials who are highly educated, possess adequate economic resources, and have a completely different consumption outlook from previous generations start to occupy the main luxury market, luxury brands must make certain changes to cater to the new generation of consumers so as not to be abandoned...
Proceedings Article
Analysis of the Net Present Value and Equivalent Annual Cost in Optimal Machine Life
Xuefei Cui, Yuqing Li, Xiaole Wang, Ziyi Wang
Both net present value (NPV) and equivalent annual cost (EAC) are appropriate methods for modifying an investment project. While Net Present Value may assist investors in evaluating the project’s cash flows, EAC illustrates the cost of several projects over a year. The purpose of this research is to...
Proceedings Article
The Anthropological Aspect in the Comprehension of Machinery
B Ershov, A Avdeev, T Zhdanova, S Solovieva
The authors of the work substantiate the necessity for specifying the role of tool concepts in the world landscape, seeking for various methods of their identification. From the standpoint mentioned, special attention is drawn to metaphors and figurative comparisons, including the names of various tools....
Proceedings Article
The Application of POCD Framework to Current Online Platform Venture Capital Investment
Taking Hopin as an Example
Zhenning Gao, Jiahui Sheng, Zilin Wang, Yao Yao
The article mainly evaluates Hopin company’s investment and company prospects by using POCD (people, opportunity, context, deal). By analyzing Hopin’s strengths in terms of people, opportunities, and content, combined with founders and employees who have undergone higher education, the company’s improvement...
Proceedings Article
How to Find Optimal Portfolios among Nine Mutual Funds from US
Yuyang Chen, Linhua Li, Keyu Pan
Portfolio selection is a common field in the financial world. Investors are always willing to find an optimal portfolio among several assets. In this paper, this report wants to find out a method that can help investors decide their optimal portfolios quickly through some simple comparison. This report...
Proceedings Article
Fiscal Burden as Factor of the Business Climate
I Vyakina
A conceptual approach to the ongoing reform of the state’s control and supervision activity involves the identification and elimination of administrative barriers with the active participation of the business community. The paper examines the impact of the fiscal burden on business climate, identifies...
Proceedings Article
Inheritance Tax for the Improvement of Chinese Property Tax System
Xiaoyan Hou
The current property tax system in China leaves much to be desired, so its role of revenue and taxation regulation is limited. Since inheritance tax is an important guarantee for an improved property tax system, its collection can expand the scope of taxation and enhance its function of regulation. Now...
Proceedings Article
Empirical Study on Portfolio Size and Risk Diversification
Take Stock Market in China as Example
Can Li
Stock market, as a hot investment market in the world today, has become the focus of rational investment by investors. It gives individuals, companies and society the chance to optimize their assets, whereas it also brings people who interested in this field a great risk. Thus, how to reduce the risk...
Proceedings Article
The Analysis of Competitive Business Strategy Among Platform Enterprises Like Taobao, Jingdong and Pinduoduo
Ruyi Wang
With the advances of the Internet and information technology, the digital era provides the development of enterprises with a new space: a digital economy platform. The increasing number of enterprises enter the platform market, which makes the competition among platform companies extremely fierce. Therefore,...
Proceedings Article
The Role of NPOs in the Socio-Economic Development in the Russian Region
N N Ivashinenko, A A Varyzgina, A E Soldatkin
The Russian non-profit organisations (NPOs) went through the long pass from political actors to social-oriented assistances and then to some drivers of socio-economic development [1]. Avoiding the engagement of the population in political actions, the Russian government pays significant attention to...
Proceedings Article
Research of Pricing Strategy from Multi-Channel
Xingqi Ji, Peng Jiang, Mingbo Sun
Nowadays, retailers sell their commodities in different channels: the offline channel and the online channel, and more and more retailers are making the transition from offline channel to the online channel. This kind of transition is getting more and more popular over time, so the competition grows...
Proceedings Article
Research on the Growth Development of Xiaomi Company
Di Zhou, Zhehan Feng, Jinhua Jiang
Since its establishment in 2010, Xiaomi has been booming in the smartphone industry. While focusing on the mobile phone business, it is not short to explore new areas. In this article, we investigate Xiaomi’s fan economy and hunger marketing policies. At the same time, it analyzes how Xiaomi uses AIot...
Proceedings Article
Household Background Risk And Self-Housing Liability
Theoretical And Empirical Research Based On CHFS Data
Huang Lei, Zhu Tao
The potential motivation for families to bear self-housing liabilities is to hedge background risks. Probit and Tobit models are established based on the data of China Household Finance Survey in 2017. The regression results show that households pay more attention to the background risks on the liability...
Proceedings Article
Training Teenagers to Ensure Their Own Cybersecurity
E V Chernova, I V Gavrilova
iInformatization of education and all aspects of everyday and professional life have led to the fact that modern man can not fully function outside the digital environment. The most vulnerable to the manifestation of cyberthreats and negative impacts of ICT are adolescents, due to the peculiarities of...
Proceedings Article
Raffineria d’oro Milano Inc. Business Analysis
Xiaochao Hong, Changze Zhang
The main core of this thesis is our presentation of how to run a company that sells gold and silver in purified form and some of the cores needed for our operating company. Our work focuses on modelling the strengths and weaknesses of how this company can continue to operate and how to overcome the weaknesses....
Proceedings Article
Specific Causes of Financial Crisis at Barcelona and Countermeasures
Kehan Chen
FC Barcelona club, named as Futbol Club Barcelona, was founded in 1899 by groups of German, Swiss, Spanish and English football players, became the first most valuable football club and received countless honors worldwide. However, COVID-19 epidemic and salary structure has increased financial crises...
Proceedings Article
Economic Performance Analytical Platform for Environmental Health in an Organization
G S Merzlikina
The article shows the results of company environmental health assessment research. The role of the environmental management today has been described, and it was established that successful management depends greatly on measurement and evaluation tools. It has been demonstrated that existing statistics...
Proceedings Article
Prediction of Bitcoin Price Based on the Hidden Markov Model
Muxi Li
The prediction of the financial market has gradually attracted attention from investors. As an emerging market, digital currency has become an indispensable and essential part. The common analysis methods are mainly machine learning and its derivatives. The daily frequency data of Bitcoin prices are...
Proceedings Article
The Scenario Analysis for NPV and IRR in Mutually Exclusive Projects
Jundi Ren
In the real world, the project of business decision is relatively long and requires more capital investment, which leads to higher requirements for the feasibility of project investment and scientific decision-making. To improve the science of business decision-making, the application of a series of...
Proceedings Article
Principles Underpinning the Development of Cross-Cultural Business Communication as Part of Master’s Degree in Pedagogy
C E Tsvetkova, O A Mineeva, N C Pronin, M I Klyueva
Professional activities of a teacher under the conditions of globalization and IT development of the society have determined stricter social and educational requirements for language training of students doing a Master’s degree in pedagogy. The development of new generation Federal State Educational...
Proceedings Article
Research on Monopoly’s Variable Effect on Digital Market in China—Take Xiaomi as an Example
Tianyang Zhang
This article demonstrates how monopolies affect the digital market in China. Every country in the world may experience various monopolies and make regulations since they may ultimately result in adverse effects. However, competition and monopoly between different markets may vary and have completely...
Proceedings Article
The Economic Development Study of Northeast China During the Pandemic of Covid-19
Mengqi Gong, Shuang Wang
This article focuses on northeast China’s economic development and explores the region’s economic developments one by one from a historical viewpoint. To begin, the development of northeast China is examined through three historical stages: the modern period before the founding of New China, which was...
Proceedings Article
NBA Social Media Marketing Strategy: From Globe to China
Zanchao Wang
Over the past decade, the emergence of social media has changed the speed and scope of communication and interaction between individuals and organizations across the globe [9]. The significant growth of social media has also spurred changes in the market. Businesses are paying more and more attention...
Proceedings Article
A Monte Carlo Simulation Scheme for Basket Options with Barriers
Ni Cao, Hui Mai, Shuining Zhang
In this paper we introduce simulation pricing of a sample barrier call option on a basket of stocks under the multivariate Black-Scholes-Merton scheme. Ten S&P 500 stocks from different industries were chosen to compose the basket, with the weights assigned to be the optimizer of the basket’s Sharpe...
Proceedings Article
Digital Capital and the Labor Market: Factors of Mutual Influence
G Bannykh
The article discusses issues related to the conceptualisation of digital capital and the mutual influence of it and the labor market in the modern economy. The digital transformations taking place in modern times have significantly changed the living and working conditions of individuals, which is reflected...
Proceedings Article
Regulation on China Internet Finance
An Analysis of Ant Group’s IPO Failure
Xintong Feng, Xiaoyi Wang, Ziming Yang
Internet Finance is a new financial business model and gets applied more and more in China with the development of the internet. Although it provides is more convenient and faster service, internet finance also brings more system risks to China’s financial market. Especially after the IPO failure of...
Proceedings Article
Research on Development and Future Potential of Africa Economy
Chengyishen Yang
The development potential and the abundant resources in Africa have attracted a lot of foreign attention and gained a lot of FDI. However, that because of the Covid-19, that many countries have been affected and fallen into a recession. Africa was also influenced so that some people have doubted that...
Proceedings Article
Prospects for the Russian Social Landscape
M Dubovik, R Gubarev
The purpose of the article is to assess the prospects of Russia’s social and regional development in the short term on the basis of a comparative analysis of budgetary and extrabudgetary financing of regions. The analysis tools are direct and indirect indicators of the development of social potential...
Proceedings Article
Influence of Factors in Social Environment on Stock Market Participation
Zeyi Bai, Yiqi Fan, Wanwen Wu, Hongziyue Zhang
Stock market participation has long been a hot topic of discussion and many studies have focused on analyzing the effects of different factors on stock market participation. Most of these studies have focused on the effects of three areas: education, intrahousehold, and religion. Therefore, this paper...
Proceedings Article
Live Streaming – the New Era of Online Shopping
Qiaowen Chen
Livestream shopping was first introduced in 2016 and become a novel industry worth more than billions of dollars in just 5 years. This rapid development is contributed by the rising number of live hosts joining the industry and the active customers who would be spending more on stock up and leisure goods....
Proceedings Article
The Concept of Digitalization and Its Impact on the Modern Economy
A U Mentsiev, M V Engel, A M Tsamaev, M V Abubakarov, R S-E Yushaeva
Imagining living in the past without the facilities that are available to people today seems a bit too hard to survive. We live in an era where our dependency upon technology in our routine tasks has driven us to a point where we take most of gifts of technology for granted. Technology has transformed...
Proceedings Article
The Development and Current Problems of WTO and Relating Influence on Chinese Enterprises
Caihong Jiang, Anping Lin
As great changes have occurred in international relations and global market, the problems of the WTO and the shortcomings of its operation mechanism have been constantly appearing in its negotiation process. The WTO’s ineffectiveness became particularly apparent after the breakout of COVID-19. Therefore,...
Proceedings Article
The Report of School Violence Platform
Junke Zhuang, Zhipian Lu
School bullying is a growing concern in Chinese society. However, measures to protect and support school bullying victims are inadequate. Therefore, a market opportunity of the application, that focus on victim’s online interaction and provision of psychological counselling services was recognised by...
Proceedings Article
Conditions and Trends of the Social and Economic Development of Sevastopol
E I Piskun, V V Khokhlov
Sevastopol is a region of the Russian Federation and at the same time a municipality with its own social and economic development trends. This is a city with rich military history and potential for tourism development, high level of education and culture, unique geographic location and climate. From...
Proceedings Article
Motivation Analysis and Performance Analysis of Haier Merger and Acquisition in Qingdao
Guanwei Chen
It does not have an advantage in international competition though Qingdao Haier has a high market share in domestic home appliances. In 2016, in order to improve its competitiveness in the international market, Qingdao Haier acquired the home appliance business of American General Motors with US $5.4...
Proceedings Article
The Role of Customer Behavior and Relationship Management in Modern Enterprise Marketing
Jiali Lu
With the rapid development of economy, the competition among enterprises is becoming more and more fierce. Customer relationship management plays an important role in marketing. Customer behavior management is a new business model which takes customer as the center, information sharing and communication...
Proceedings Article
Research on Optimization of Ordering and Transportation Strategy based on TOPSIS and Time Series Model
Jiayu Zhang, Yingwu Li, Su Li
The ordering and transportation of raw materials is a crucial process for enterprises to produce and receive receivables, so it is necessary to study this process pertinently. This paper studies the ordering and transportation of raw materials in production enterprises. The problem of ordering and transportation...
Proceedings Article
The Rebranding Path of LI-NING
Ziyan Duan, Xuhan Lu, Luchen Wang
LI-NING is a Chinese local sports brand obtaining increasing popularity in the past decade. However, the customers have also been critiqued due to its outdated product design and insufficiency of core technology, impeding further expansion in domestic and international markets. In this context, this...
Proceedings Article
Valuation Methods in Case of Merges and Acquisitions: A Review
Xiangxiang Hu, Yue Shao, Yunwen Xu
Mergers and acquisitions play an important role in business valuation, which will lead to the difference of business value selection. Therefore, this paper narrows the scope of business valuation to three specific methodological fields and conducts a literature review analysis of asset-based, income/earnings-based,...
Proceedings Article
The Professional Mobility and Training Management of the Specialists in the Life Safety Area
E N Bruhov, L V Kovtunenko, E V Kalach
The work provides theoretical analysis of the problem concerning formation of the professional mobility for specialists in the area of life safety. Also includes the criteria and indexes of the professional mobility for specialists in this area; results of the empirical study for the extent of the graduated...
Proceedings Article
Application of Internet of Things Technology in Intelligent Transportation in Post-epidemic Era
Siqi He
As a new type of information technology, the Internet of Things is receiving extensive attention and research. In recent years, the Internet of Things technology has also been widely used in public transportation systems. The IoT is a good non-contact carrier during the epidemic period in 2021, which...
Proceedings Article
The Leader of Sharing Travel Industry: The Operation of DiDi Company under the Epidemic and Low Carbon Policy
Shiyu Liao
In the information-based modern society, the informatization and Internet of residents’ clothing, food, housing and transportation are inevitable development trends under the tide of the times. Sharing economy is one of the emerging business forms under the tide of the Internet. In recent years, new...
Proceedings Article
A Preliminary Study on Anti-monopoly Problems of Chinese Internet Enterprises
Take the Alibaba Case as an Example
Ran Bi
With the high-speed development of China and the arrival of the digital era, the development of the Internet economy, big data and AI not only completely changed the way we production and living, also contributed to the rise of a group of Internet companies. But in the process of economic development...
Proceedings Article
Strategic Goals of the Region in the Context of Development of Digital Environment
M V Dubovik
The purpose of the article is to substantiate and update the strategic development of the region in the face of challenges of digital transformation of all aspects of life. In response, regions have to switch to new models and tools for survival, apply new approaches: institutional, platform, project....
Proceedings Article
Research on Impacts of Bribery on Different Business Sectors
Yixian Wang
The prevalence of corruption such as bribery today has disrupted the normal economic order, caused waste of resources, loss of tax revenue, and serious problems such as government corruption and inefficiency. This dissertation will study the effects or impacts of bribery on various business sectors in...
Proceedings Article
Research on Using Market Segmentation to do Recommendation in E-commerce
Bohan Zhao
In the background of the digital period, more and more e-commerce companies have emerged. However, the competition also becomes more intense than before own to a large number of rivals. In this case, it is important to offer the customers recommendation to boost their satisfaction and loyalty. This work...
Proceedings Article
Approaches to Institutionalise the Virtual Market of the BRICS
M V Zharikov
The purpose of this article is to find potential approaches to establishing institutions of the mutual common use by the BRICS. The topic is time-relevant, because there is a need to look for ways which could help create the toolkit to make a consensus at the international level without establishing...
Proceedings Article
RMB Internationalization and Banks’ Transnational Operation Strategies
Hao Wang
Since our country successfully launched the pilot program of RMB settlement for cross-border trade in 2009, the internationalization of RMB has made rapid progress and achieved world-renowned achievements. Seizing the strategic opportunity of RMB internationalization to conduct transnational operations...
Proceedings Article
Comprehensive Evaluation Research of Urban Green Economy Evaluation Index System
Cases of 31 Cities in China
Xiaowen Huang, Qiannan Zhang, Zhaode Liu, Xianqing Tu
With the increasingly serious problem about ecological environment, the green economy conforms to the trend of the times. Therefore, it is practically meaningful for China’s green economy development to develop green economy, to study the measurement of green economy development, to deeply understand...
Proceedings Article
Housing Market Financing: Asian Experience and Adaptation Opportunities in Russia
M Ermilova
The article presents a comparative analysis of financing housing markets in India, China and Japan. Criteria have been identified by which a comparison can be made: the purpose of acquiring housing, sources of financing the housing market, the role of the state, measures of financial support by the state,...
Proceedings Article
Taobao Anchors Strategically Promote Impulsive Buying of Consumer
Yunying Zhang
Live- stream shopping is the next big thing to enter the world of e-commerce, not only in China, but also in the whole world. Platforms in Europe and America, such as Facebook and Amazon have already implemented livestream shooting into their branding. In the future, the growth of live streaming e-commerce...
Proceedings Article
The Relationship Between Supply Chain Management and Customer Relationship Management
Zhixuan Zhu
In the context of Supply Chain Management (SCM) and Customer Relationship Management (CRM), this article aims to study and explain the relationship between SCM and CRM. The article used case studies and literature research to study whether there is a relationship between SCM and CRM, the strength of...
Proceedings Article
Research on E-commerce Platform of Online Shopping Consumers
Yidan Wang
In recent years, e-commerce platforms have emerged in an endless stream, including Amazon and eBay in the high-end international market, Tmall and JD.com in the high-end Chinese market, Pinduoduo and Taobao in the low-end market. It is not so difficult for many companies to share a piece of the online...
Proceedings Article
Development of Mutual Investment Funds in the Russian Federation
E S Nedorezova, K N Ermolaev, A M Mikhailov
The point of collective investment is to organise investments under professional management to collect funds from separate investors and later invest them with high yield. So, investments of several investors are managed as a unified portfolio, with every investor having his own share that is proportionate...
Proceedings Article
Innovative Research on the Development Model of Foreign Exchange Derivatives
Ningyao Sun
In order to encourage enterprises to use foreign exchange derivatives to avoid exchange rate risk, this paper will study the use and development pattern of foreign exchange derivatives of listed enterprises in China, in order to further innovate the response to foreign exchange risk faced by Chinese...
Proceedings Article
Study on the Mechanism and Path of Integrating Craftsmanship Spirit Into Vocational Quality-oriented Education for Vocational Students
Xinyi Liu, Jianchun Li
The paper summarizes the characteristics and connotation of the craftsmanship spirit, explore the factors influencing the cultivation and promotion of craftsmanship spirit in Higher vocational colleges ofChina. This paper will take craftsmanship spirit as the research object, take the cultivation of...
Proceedings Article
Special Economic Zones of the Border Region as Accelerant of Its Innovative - Investment Development
A S Troshin, A A Shapovalov, M V Pashkov, I S Sandu
In the article it is discussed the particularities of mechanism of the special economic zones (SEZ) based on using advantages of public and private partnership. At present the SEZ of technical implementation type are the most perspective. In this work the possibility of creating the economic zone on...
Proceedings Article
The Impact of Sino-US Trade Conflict on the Volatility of American Stock Market
Xinru Su
Since the start of the Sino-US trade conflict in 2018, the United States has frequently imposed tariffs on Chinese imports. To investigate the impact of the Sino-US trade conflict on the volatility of the US stock market, this paper employs the ARMA-GARCH model and nine time points when the US announced...
Proceedings Article
A Contractual State (or Republic) of the BRICS
M V Zharikov
The purpose of this article is to reveal the limitations of the Regional Integration Agreements (RIAs) laid down by the neoclassic market fundamentalism. The author then goes on to describe these limitations as a few controversies. For example, at one point, capitalism requires free enterprise, free...
Proceedings Article
Review of the Portfolio Theory Application
Yanyu Xiao
Portfolio investment is the core of all kinds of investment activities in the financial market, is an investment decision under uncertain conditions, is an important branch of the economic field. The portfolio is a common way to avoid risk. A portfolio is generally considered to be a combination of bank...
Proceedings Article
Strategy Basis for the Development of Scientific Potential in the Innovative Economy of the Russian Federation
O Yu Kirillova, T S Kopycheva
In the Russian economy, science and the academic community are traditionally responsible for creating innovations, which various research institutes and educational organizations graduate and train employees for. The most significant is the postgraduation institute, which has become the third step in...
Proceedings Article
Analysis of Current Situation of Food Industry in China’s Urban Area
Youcheng Xi
Covid-19 epidemic has a server impact to the whole world. Each country’s industries have been affected in different degrees. At the same time, this paper mainly focuses on the impact of the pandemic to the food industry of China including the effect of the pandemic, the reaction of China government towards...
Proceedings Article
Research on Marketing Innovation of Luckin Coffee
Xiaocong Cao
It is very essential for an enterprise to have a good marketing strategy and properly apply the new mode, especially for emerging enterprises such as Luckin coffee. Luckin was pushed to the forefront of the storm because of financial fraud two years ago, but now it has become a model of the rapid development...
Proceedings Article
Apple Inc. Strategic Marketing Analysis and Evaluation
Xuanyi Chen, Yiran Liu, Hanzhen Gong
Apple Inc is an innovative multinational company in the world, which has revolutionized and facilitated the development of the personal electronics devices and the media industries. This case study essentially generated a comprehensive analysis on the current marketing situation of the multinational...
Proceedings Article
Financial Innovation, Technological Innovation and Economic Growth
Empirical Research from 31 Provinces and Cities in China
ZIXING WANG, BENHAI GUO, FEI WANG, YUXIN WU
By selecting 31 provinces and cities in China as samples, we constructed a panel data model from 2011 to 2019, and empirically analysed the impact of financial innovation and technological innovation on economic growth through regression analysis of fixed effects models. The results show that financial...
Proceedings Article
Features of the Doctrinal Formulation of the Content of the Concept of Religious Extremism as a Form of Threat to Society and the State
K A Vlasov
In article the existing problem of indeterminacy of doctrinal determination of content of the concept “religious extremism” and lack of its legislative fixing is considered. Need of formulation of the considered concept is proved. The substance of this phenomenon allowing to realize features, the mechanism...
Proceedings Article
Discover Factors Which Have Effects on Airbnb’s Stakeholders by Using Python
Using Sydney Airbnb as an Example
Ziqi Wan
This report is aimed at the analysis of Sydney’s Airbnb data to provide advice to related stakeholders. Data processing, feature engineering, and model building methods were utilized to realize that endeavour.
A reliable dataset can only be formed when firstly using the data cleaning process. Linear...
Proceedings Article
Neuromarketing Study of Consumers’ Cognitive Perception of Labeling Information on a Product’s Package
N N Kalkova, V E Reutov, E A Mitin, N Z Velgosh
The article studies the information technologies’ application possibility in the process of placing the labeling information on the products’ package. In order to inform the consumer effectively about the product and its ingredients on the basis of determining the best location of the labeling information...
Proceedings Article
Analysis of the Impact of Social Media on the Economy
Zheyu Cui
The article is an analysis of the impact of social media on the economy, and mostly how it helps the economy to grow. This article uses theory and data to demonstrate and analyze, and uses TikTok as an example to conduct research. The purpose of the essay is to demonstrate how social media can affect...
Proceedings Article
Digital Financial Inclusion Innovation for Large and Medium-sized Commercial Banks
Case of the Agricultural Bank of China
Ruijie Li
Large commercial banks are critical financial entities in the development of inclusive finance, and they should play an essential leading role in the development of inclusive digital finance. Large commercial banks often face challenges in developing digital financial inclusion. Therefore, some banks...
Proceedings Article
Business Model Innovation of Yungang Cultural Industry Based on the “Internet +” Format Perspective
Ruixiong Qi, Ronghua Chang, Danping Xu, Haiyan Wu
Affected by Covid-19, traditional offline cultural industry has been impacted, while online consumption and “Internet + cultural industry” is bucking the trend. “Internet+” is not only a new form of economic development, but also a new format of cultural industry. The development of Yungang cultural...
Proceedings Article
Evolution process of land reclamation in Macao and its impact on economy and ecology
Shangchen Wu, Youshen Lu, Hanwei Fang
The city of Macao has always been a typical example of reclamation. With more room for variety of land uses especially for public facilities, it brings opportunities for city development. However, some unexpected impacts have been discovered regarding land reclamation in Macao. This article analysed...
Proceedings Article
Improving the Sale Staff Onboarding Process: Case Study Stockman Company
I Kulkova
The article is devoted to analysis of effectiveness of administration the newly staff adaptation process in company Stockman and the development of proposals for its improvement. The aim of the study was to measure the onboarding system of newly hired sellers’ effectiveness. A comprehensive study of...
Proceedings Article
Analysis of McDonald’s Marketing Strategy in China
Shuran Wu, Jingjing Ma
The development of McDonald’s in the Chinese market is getting better and better, which is inseparable from McDonald’s marketing strategy in the Chinese market. The purpose of this article is to explore the factors of how McDonald’s has achieved its current achievements in decades. The author will further...
Proceedings Article
Company Efficiency Assessment Using Key Indicator System
S A Wisconte, D R Musina, M V Gerasimova, A V Yangirov, S I Nasyrova
The article covers the issue of efficiency assessment of individual oil and gas businesses that use key performance indicators. The authors try to improve the efficiency assessment methodology on the basis of SPACE-method. The approach is relevant as it suggests the transition from qualitative efficiency...
Proceedings Article
Application of Game Theory in a Social Experiment Based on Hawk-Dove Model
Ruchu Yang
Based on the Hawk-dove model, the game was designed to examine people’s decision-making strategy factors. By analyzing vast scale of data from 8 games, which were conducted among high school students and college students, our assumptions were disproved that people with additional information and a chance...
Proceedings Article
Research on Product Innovation of Tourism Enterprises under the Background of Aging
Based on Experimental Analysis
Shanshan Ma, Kexin Cai, Changjiang Tao
How to adapt to the development status of an aging population, develop innovative tourism products and improve the tourism experience of elderly tourists have become an important issue for tourism enterprises to be solved. Based on this, this paper constructs a structural equation model to explore the...
Proceedings Article
Analysis of Business Opportunities on Launching Anti-cafés in the Service Market in the Sphere of Organization of Cultural Activities for the Residents of Metropolis
O V Astafeva, I A Osipova, E A Tyurina
Nowadays the service market in the sphere of the cultural leisure of the population is filled with various organizations and enterprises. However, the changes in consumer preferences lead to the need of search for a new type of pastime and entertainment organization. In the light of these events anti-cafés...
Proceedings Article
The Effect of Psychological Safety on Innovation Behavior: A Meta-Analysis
Jiamin Zhu, Hongjiang Lv, Yan Feng
This meta-analysis examines the relationship between psychological safety and innovation behavior and explores potential moderators that may moderate the relationship: cultural context and team type. A total of 94 independent samples of 85 articles meet the inclusion criteria (N=19180) through literature...
Proceedings Article
How do Chinese Industry Climb up in the Global Value Chain?
Haiyan ZHOU
Under the new trend of the global competition focusing on value and efficiency, the key to maintain the comparative advantage is to gain competitiveness in the higher value chain. In front of the “re-industrialization” wave of the developed countries such as the US, and many challenges such as the loss...
Proceedings Article
Trend of Fiscal Expenditure’s Economic Effect
Experience from China
Qing Yang, Chunhui Yuan
Based on the panel data of Chinese mainland’s 31 province from 1978 to 2020, this paper studies the economic effects of government fiscal expenditure. The results show that: first, fiscal expenditure crowds out consumption, promotes investment and growth. Second, with the continuous increase of fiscal...
Proceedings Article
The Features of Legal Social and Economic Relations Workers Regulation with HIV/AIDS in the Russian Federation
E S Shukaeva
In to article features of the persons infected with HIV legal labor status analyzed. It is established that the Russian labor and social law does not allocate workers today – HIV infection carriers with special legal status, regulating the questions connected with identification or presence of a disease...
Proceedings Article
Proposals for Carbon Reduction Measures for Industrial Enterprises under the Dual Carbon Targets
Qiang Wu, Jian Tan, Song Gao, Zesen Li, Shiyu Meng, Xiaotong He
The global warming situation is serious, and the world’s awareness of climate change issues is deepening. According to the China Carbon Neutrality Study by 2060, the Global Energy Internet Development Cooperation Organization (G-2060) has reduced the number of tons from 10.9 billion tons in 2028 to 1.38...
Proceedings Article
Analysis of Bitcoin Development and Investment Value
Tianyu Li, Wanying Li, Siyi Li
Bitcoin started out as a cryptology group, and gradually gained the attention of an elite group of economists, programmers, and math enthusiasts outside of cryptography, eventually rising and falling as the price of Bitcoin skyrocketed, after the fermentation of the media has received widespread attention...
Proceedings Article
To Own or Not to Own: Costs for Car Ownership in Sharing Economy
N Starodubets, V Derbeveva, V Koksharov
The article is devoted to issues related to comparing the costs of owning a car and using a taxi in sharing economy. The article provides a methodological approach related to the full accounting of costs and the calculation of costs per kilometre with the corresponding microeconomic model building. The...
Proceedings Article
The Market Regulation System in China Under the New Political Context
Qiuyang Ma, Gao Zhang, Menghua Fan, Li Ma
The power system in China faces three new changes. The first one is the “Carbon Peak and Carbon Neutrality” national strategy; the second one is to establish the new generation energy system where the green and clean generation will be used to support most of the demand. And the third change is a new...
Proceedings Article
Obstacles and Countermeasures for the Development of Agricultural Electronic Commerce Under the Construction of New Countryside
Wanshan Han
The development of agricultural E-commerce is an essential task in the construction of a new countryside. It is not only conducive to improving the degree of agricultural industrialization and reducing the transaction costs of agricultural products, but also increasing farmers’ income and narrowing the...
Proceedings Article
Research on Accelerating the Scientific and Technological Innovation and Development of Geological Prospecting Entities
Lamei Li, Yuan Yao1, Hao Yan, Fangfang Liu, Lei Wang, Junjie Yi, Qinghua Yan
Currently, geological prospecting entities are facing varying situations. To seize the chances of development, these entities shall continuously enhance their scientific and technological innovation, so as to take the path of sustainable development. From the perspective of macro geological view, macro...
Proceedings Article
Development of Control Technologies in the Corporate Procurement System
O Yu Kirillova, R M Halfin
The article considers the problem of increasing the efficiency of corporate procurement that based on the development of a methodology for their control. The authors propose to introduce preliminary estimate (budget) control, acting on the basis of unified estimate (budget) software, into the procurement...