Proceedings of the 2015 International Conference on Social Science, Education Management and Sports Education

+ Advanced search
618 articles
Proceedings Article

The Course Design of Android Location Service

Jihong Cheng, Zhen Wang, Xiuli Tan
Location service is a special function in the Android OS, LBS app is an import field in the mobile application development. Using Baidu map SDK as a tool, the Android location service teaching course which comply with the Model-Driven teaching method in pursuit of teaching process repeatability, operability...
Proceedings Article

An Experimental Study of the Application of Cooperation Learning Teaching Mode in Optional Basketball Course

Guohua Shao
Compared with the traditional cramming teaching method, the cooperation learning teaching mode is so different, for it is a new attempt to carry out the current PE teaching reform. This paper adopts the documentary and experimental method to study the application of cooperation learning teaching mode...
Proceedings Article

Research on Logistics Cost Accounting Staff Personnel Cultivation Standards

Xiuli Tan, Bayi Guan, Zhanli Shang
With the continuous development of the Internet finance, the personnel cultivation standards are being spawned intensive development by logistics ecology and financial ecology. The competition of modern logistics is embodied in three characteristics: channels, cost and service. The role of a cost accounting...
Proceedings Article

The Reach of Curriculum Reform of "Fuel Feeding and Electronic Control System of Diesel Engine" Based on Working Process

Yan Cheng, Zhizhong Liu
"The Fuel Feeding and Electronic Control System of Diesel Engine" is one of core curriculums of Automobile Detection and Maintenance Specialty. In view of the problems in traditional teaching of Diesel Engine, we design reasonably 7 teaching circumstances, teaching methods and the evaluation mode of...
Proceedings Article

The Effects of Negative IWOM on Consumer Innovation Resistance: An Empirical Study on GMF in China

T. Chen, W. Shi, X.Q. Liu
Based on the reverse thinking of innovation diffusion and Informational Influence Theory, this paper constructs a path model of the negative Internet Word-of-Mouth influence on innovation resistance in the environment of Chinese Genetically Modified Food market. The empirical study results show that...
Proceedings Article

Empirical Research on FDI Introduction Effects on Carbon Emissions the in Jiangsu Province on the Background of Demonstration Zone of South Jiangsu

Ming Yan, Ze Tian
The construction of South Jiangsu modernization demonstration area bring an opportunity to build an ecological civilization of Jiangsu, while more reflected in the constraints of environmental system. Based on the system analysis of the introduction of FDI carbon of scale, structure, regulation and technology...
Proceedings Article

The Analysis of Factors Which Influence Consumers' Willingness to Pay for the Pork Traceability System Based on RFID Technology

Yuanqiang Lian, Junfu Liu
Traceability can be considered a key factor in agriculture-food sector. Based on the survey data of Yangzhou consumers, analyze the consumers' cognition of pork traceability system by descriptive statistics, and use regression analysis model to extract the main factors of influence customers' willingness...
Proceedings Article

Precise poverty alleviation of employment of poor college studentsinspiration

Wu Zhang
The problem of employment of poor college students is the focus of current society. This paper analyzed the present situation of higher vocational graduates employment for poverty, elaborated to precise poverty reduction as the breakthrough point, conscientiously do good job recognition and employment...
Proceedings Article

Study on the Factors that Restrict the Development of Intermediate Business of Commercial Banks in China

Dong Tan
China's marketization of interest rate to promote has increased the risk of bank. Traditional business is restricted. Under this background, the banking intermediary business needs continuous innovation, increase the income of bank. But in general, the starting point of the intermediate business of commercial...
Proceedings Article

Survey of Ankle Joint Sport Injury and Research of Rapid Rehabilitation Method

Y.Q. Zhang
The ankle joint has important significance in maintaining body weight and motor functions. If the ankle joint is not handled properly after injury, a variety of complications can be easily produced. In the paper, it is found that ankle joint injury has higher proportion through questionnaire survey....
Proceedings Article

A Sharpening Algorithm for Dynamic Video Image in Network Education

Huixian Li, Linhan Li
In distance education by network, the dynamic images include a lot of noise and bad data. This paper presents an image sharpness algorithm based on pixel small group enhancement. Firstly it adopts discrete wavelet transform method to filtrate the noise. And secondly the pixel small group principle is...
Proceedings Article

Research on the Patent Strategy

C.Q. Gao, W. Chen, J.H. Sun
In the modern era of knowledge economy, patent is the knowledge carriers of new techniques and patent war becomes more intense. The generation of enterprise patent strategy is to conform to this trend. The key factor of keeping competitive marketplace and innovation is to build basic structure, content...
Proceedings Article

Exploring Factors Affecting Corporate Performance

Ching-Wen Tung, Tzu-Tsang Huang, Chiung-Ju Liang
More than four thousand data of Taiwan listed companies during the period of 2002-2011 are analyzed in this research to explore potential factors that affecting corporate performance. Regression results show that there has been a significant relationship between the ownership structure and corporate...
Proceedings Article

A Semantic Interpretation of Ambiguity in Punchlines

Quanzhi Wang
A punchline is a sentence at the end of a joke which makes the joke, a creative linguistic form ubiquitous in our lives for people’s amusement, sound so funny as to make people laugh. The reason why punchlines effectively drive their humorous effects home to the audience lies in the fact that they are...
Proceedings Article

The research on the present situation and rationality of the taxi price structure

Ruifen Sun
In recent years, there have appeared the taxi outage events all over the country, causing widespread concern in society. The paper makes a research on the taxi price. Firstly, analyzing price structure on the representative city of our country, and combining the operation cost and profit rate and other...
Proceedings Article

The Analysis of Churchill’s Speech Germany’s Invasion of Russia from the Perspective of Stylistics

Hongping Chen, Haiyan Lei
Speech is an important part of English stylistics, especially the speech delivered by politicians. They use many kinds of methods to convey their political purpose. In this thesis, the author selects Churchill’s speech at the moment when Hitler attacked and invaded Russia. In the speech, Churchill uses...
Proceedings Article

Demand Research based on Shared Interests of Member in Farmer Professional Cooperative Economic Organization

Bin Pan
The paper analyzes interest demands of members in farmer professional cooperative economic organization, and finds out the facing problems of interests demands, meanwhile appeal process dilemma model analysis. The study finds when achieving the Nash equilibrium of interest demand between farmers and...
Proceedings Article

A Research into College English Curriculum Development ——From the Perspective of General Education

Chengfang. Guo
Based on the philosophy of general education and the theories of curriculum development, and under the guidance of College English Curriculum Requirements (2007) and National Medium and Long-term Educational Reform and Development Plan (2010-2020), this study aims to explore the feasibility of College...
Proceedings Article

A Study of the Relationships Between Lexical Richness and Writing Quality: Taking the English Majors at Guangxi University as an Example

Y.J. Xie, Y. Shen
The present paper aims to investigate the correlation of lexical richness with writing quality by measuring lexical richness in EFL English writing. The research was performed by measuring timed compositions of 56 senior English majors with four indices of lexical richness, including text length, high...
Proceedings Article

Study on the Impact of New Accounting Standards on Earnings Management

Jinping Sun
Earning management is a very hot and disputed topic can be influenced by many factors. Compared to old standards, our new accounting standards can restrict earning management in lots of aspects. Inevitably, as immature standards, it can’t avoid and eradicate all the situations in earning management....
Proceedings Article

Cluster Analysis on the Development of Agricultural Economy in the Cities (Zone) of Shaanxi

Yong Li
In this paper, a system for evaluating the development of agricultural economy is developed with nine Level III indicators. By cluster analysis, the 11 cities (zone) of Shaanxi are divided into three classes, including leading areas in agricultural economy, relatively developed areas in agricultural...
Proceedings Article

A Brief Analysis of E.E. Cummings’s Poem from the Style as Foregrounding

Hongping Chen, Zheng Zhao
E.E. Cummings is considered as the represent poet of American modern experimental poem. He has remained as a symbol of the pioneering spirit of modern poetic practice because of his unusual artistic style of poem. This paper discusses E. E. Cummings’ Poetry on the basis of foregrounding theory from three...
Proceedings Article

Analysis on the Translation Errors of Chinese-specific Words in Government Work Report

Li Zhang, Xiaoyue Wang
As a representative document of the government, Government Work Report consists of looking back at both achievements and defects of the past five years, which recently becomes the window for foreigners knowing about China. However, the most conspicuous feature of Government Work Report is the applications...
Proceedings Article

On the almost unbiased Ridge and Liu estimator in the Logistic regression model

Xinfeng Chang
This paper is concerned with the parameter estimation in logistic regression model. To overcome the multicollinearity problem, Schaefer et al. (1984) and Urgan and Tez (2008), respectively, proposed the logistic ridge regression estimator and logistic Liu estimator for the logistic regression model....
Proceedings Article

Investigation of the present situation of China's private enterprise internal audit and the study of improvement measures

Yongchen Li, Jingxiong Tang
Along with our country socialist market economy unceasing development, the reform unceasing deepening, the private enterprise obtained the development opportunity which front has not had, According to the statistics, our country Enterprise above 90% is the family firm. Many private enterprises all are...
Proceedings Article

Literature Review of Cultural Tourism

Yanwei Ma, Seng Fook Dr.Ong, Low Dr. Kevin
There is a long history about the academic development of cultural tourism. Study on cultural tourism has accumulated many years with rich achievements, from the definition of the concept, and also expand to other areas which relates to the research field of cultural tourism subjects is from the early...
Proceedings Article

The Applied Research of Data Mining in University Libraries

Yongtao Zhang
The data mining is the effective tool of information processing. The paper, starting with the basic conception of data mining, probes into the functions of data mining and points that the main applications of data mining technology in university libraries are academic literature recommendation, literature...
Proceedings Article

The Study on the Status and Countermeasure of our country’s Consulting Industry Development

Yongtao Zhang
Consulting Industry is the general name of the third industry which takes consulting services as the characteristics in various industries. It essentially a knowledge service industry contains intensive intellectual. This article starts from the introduction of the development of modern consulting industry,...
Proceedings Article

Study on the Medical Security System in Rural and Pastoral Areas of Inner Mongolia Autonomous Region

Chunfang He, Haihe Jin
At present, the framework of the medical security system in rural and pastoral areas of Inner Mongolia Autonomous Region has taken shape, which plays an important role in meeting needs of the farmers and herdsmen on health care and improving the health standard. First, this article elaborates on the...
Proceedings Article

Strengthen the Role of Industry Associations and Promote the Development of Foreign Trade

Fanhua Meng, Meitian Zhao
This thesis presents the idea that industry association under the framework of WTO in foreign trade management has more advantages than under the government, and points out that the industry associa-tions play an important role in reducing transaction costs, standardizing enterprise behavior in foreign...
Proceedings Article

Study on City Logistics Development Based on Breaking Point Theory

Yanhui Han, Yanni Zhu, Xianqiang Feng
This study used a principal component analysis, determine the comprehensive expression of principal components, obtain principal component scores on the comprehensive and rank, and then comprehensively evaluate city logistics competitiveness of 14 cities in Guangxi to quantitatively evaluate. The city...
Proceedings Article

Culture Conflict of transnational M&As Measure Research and its Evolution Law Analysis

YongAn Zhang, QingHua Wang
Quantitative indicators of culture conflict of transnational M&As were determined based on the concept of culture conflict of transnational M&As. Then the formula to measure the value of culture conflict of transnational M&As based on the time latitude was proposed. Culture conflict curve was fit out...
Proceedings Article

Education System Construction of Building Environment and Energy Engineering Facing the Actual Engineering

W.H. Tang, X.D. Cheng, X.Q. Wang, W.B. Zheng, C. Zhang
For purpose of cultivating talents who are good at solving practical engineering problems, has innovative consciousness and preliminary scientific research ability, under the guidance of the concept of modern higher engineering education, and through a series of teaching research projects being put into...
Proceedings Article

Teaching Reform Discussion with the Center of Students and Based on Case Teaching Method

J. H. Su, F. Wang, B. Guo
in contrast with Chinese current teaching method with the center of teachers, the foreign teaching with the center of students is a kind of teaching method with more science and more accept by students. The article explains the new teaching method with the tool of teaching and the center of students...
Proceedings Article

Quality Signaling by Location in Market for Search Goods

J. Wu
This paper discusses the quality signaling in the location game considering search cost. We comment on Paul W.J. de Bijl’s paper published in the International Journal of Industrial Organization and point out that the proof of equilibria in the original article was not complete. We also question the...
Proceedings Article

Calibrating Resistance with Wheatstone Bridge and SPSS

Qing Ye, Xinchun Wang, Kaihua Yue, Man Cheng
Based on the balance principle of Wheatstone Bridge, this paper firstly derives a linear relationship between comprehensive quantity (of resistance & length) and the length of resistance wire , then measures experimental data of resistance and length, finally introduces SPSS to analyze data, verify the...
Proceedings Article

Entering the classroom of the university in North America: feelings on academic visiting & thoughts on teaching

Lin-lin Xia
The lively lecture in Harvard University initiates the author’s thoughts and consideration associated with the education issues during the academic visiting in North America. From my views of prospective, the deficiency of reading amount seriously affected the teaching quality and degree programs for...
Proceedings Article

A Mobile Learning Framework In The Cloud

Shanshan Cheng, Zenggang Xiong, Xueming Zhang
Mobile cloud learning, a combination of mobile learning and cloud computing, is a relatively new concept that holds considerable promise for future development and delivery in the education sectors. Cloud computing helps mobile learning overcome obstacles related to mobile computing. This paper proposes...
Proceedings Article

Flanders Interaction Analysis in the Teaching of “Medical Cellular Biology”

Zhu-Mei Sun, Hua Li, Ting-Jie Ye, Xiao-Feng Yan, Xu-Dong Hu, Xiao-Ling Wang
Flanders interaction analysis is an analysis tool for language interaction behaviors in class which can objectively reflect the events happening in class and achieve a quantitative evaluation. First, the coding system of Flanders interaction analysis is improved, and the improved analysis system was...
Proceedings Article

Can FDI Be an Engine of Economic Diversification in A Small Open Economy: The Case of Macau

ChunLi Ji
Taken Macau as an example, we uses the Grey Relational Analysis method to explore the effects of FDI on economic diversification depended on a time series dataset from 2002 to 2013. Results show that in small open economies (Macau as an example), FDI is negatively correlated to the economic diversification....
Proceedings Article

The Integration of Teaching Modules of “Photography and Camera Technology” Course in Vocational Colleges

Yan Chen, Kang Wang, Laiqan Liu
In the process of deep investigation on film and television industry’s demand for talents, the author finds out that at present there are many problems existing in “Photography and Camera technology” course. For example, the system of content module is not clear, the structure is poor, some contents...
Proceedings Article

Study on Talent Training of Architectural Decorative Art Design of School-enterprise Integration

Laiquan Liu, Ruie Zhang, Jiwei Wen, Shixiong Ding, Zhuoran Li, Yiwei Xue
The article takes the major of architectural decorative art design in a vocational education school in Hainan as the illustration to discuss the professional construction background, location of talent training, and thinking of talent training, and train the professional talents with the thinking of...
Proceedings Article

The application of composite materials in contemporary jewelry teaching

Xiao-Yan Zhang
With the collision and blending in area of the design, more and more mixed media are used in modern jewelry , the understanding of people for the material no longer stay in the narrow space of the past. Contemporary jewelry design began paying attention to new visual sense of mixed materials. The designer...
Proceedings Article

Analysis on Controlled Elements of Commercial Exhibition Space Design

Qizhao Wang, Jiefang Jin
This paper analyzes the controlled elements of commercial exhibition space design and explores the influence of psychological and behavioral traits of consumers on these controlled designed elements from a perspective of space design. This paper puts emphasis on four key elements that influence commercial...
Proceedings Article

Research on Blending Teaching of Metacognitive Strategy in MOOCS Era

Wei Li, Yi Xu, Xuehan Qin, Huan Li, Xiaojing Zhao, Nian Sun, Shan Sun, Xianchao Wu
Massive open online course (MOOCs) is a new teaching and learning mode appearing in the current education field. It has aroused the extensive concern of all walks of life with its "giant" students scale, its "diversity" of students’ identity and its "people-oriented" teaching model. Metacognitive strategy...
Proceedings Article

Dunhuang Caisson Patterns in Fashion Design

Yumin Cao, Jing Wang, Huaming Peng
This study analyzed the current status quo of Dunhuang caisson pattern, extracted and redesigned its constituent elements. By researching through scattering the constituent elements of pattern, deconstruction and re-integration, extracting and stitching the color, and combined with aesthetic styles of...
Proceedings Article

The Image Thinking and the Abstract Thinking in “Linear Algebra” Course Teaching

M.X. Cai, Y.H. Zhang
In the process of “linear algebra” teaching, we should combine with application of image thinking and abstract thinking. This paper illustrates the iconicity, the non-logical, the rough and the imaginative features of image thinking and the analysis and synthesis, the classification and comparison, the...
Proceedings Article

Research on Applied Undergraduate Education Reform Based on T-shaped Talent Training Mode

Z.J. Wang, L.M. Wu
Construction of application technique universities is the development thought of universities under the new situation. It is also the problem and challenge average undergraduate universities encounter during their process of transforming into application technique universities to do talent training reform....
Proceedings Article

Girls Drop Out of School: Challenges and Countermeasures for Girls' Education in the Western Ecological Migration Area

X.M. Guan, L.M. Wang
This paper takes Guazhou County, Gansu Province as the research blueprint for the western ecological migration area, girls who drop out of school in the region as the research object, conducts research on the situation of girls who drop out of school through interviews, explores the related causes, and...
Proceedings Article

Strengthen the Integrity Education of University Students and Promote the College Ideological and Political Education

L. Lin, M.G. Li
The eighteen Party Congress puts forward strengthen anti-corruption education and the construction of a clean government culture, puts forward new tasks and new requirements to strengthen the cultural construction of honest and clean government. In this new inclination, it has been an important theme...
Proceedings Article

ERP Correlates of Transposed-Letter Effects in Uyghur Using Arabic Alphabet

Binuer Su, Minghu Jiang, Abudoukelimu Abulizi
Recent research has shown that pseudowords created by transposing two nonadjacent letters are perceptually similar to their base words. Our aims are to expolore the issues: (1) whether the transposed-letter effect (TL effect) can be generalized to any type of alphabetic scripts; (2) whether the pseudowords...
Proceedings Article

University Postgraduate Students’ Engagement in Learning and the Measurement Model based on Engagement Theory

Y.Ch. Wang, Y.N. Li
Whether postgraduate students have engagement in learning is one of the key factors affect the quality of postgraduate education. This paper starts with the view of the engagement, considering the main characteristics of postgraduate students, probes into the characteristics of university postgraduate...
Proceedings Article

A comparison between Automated Writing Evaluation and Teachers’ Feedbacks ----An Experimental Study based on Juku Correcting Net

W.Y. Wu, S.R. Zhang
In order to find out whether Automated Writing Evaluation exemplified by Juku Correcting Net is reliable and valid and able to improve students’ writing ability, the author compares it with teachers’ feedbacks by analyzing students’ samples and pre-test as well as post-test writing scores. The results...
Proceedings Article

Flipped Classroom Model Based Teaching Reform and Practice in Embedded System

R. Wu, F. Yin, H.W. Liu, H.P. Chen, S.B. Liu, D.Y. Zhang
Embedded technology is a key technology for Cyber-Physical Systems, and embedded system is a core course of computer and electronic specialty. Improving teaching method is particularly important for raising teaching level of embedded system course and cultivating talents on high-end embedded development....
Proceedings Article

Several Points on Inheriting and Carry Forward Traditional Chinese Culture in the New Media Environment

Ling Sun
Inheriting and carrying forward traditional Chinese culture is of special significance and role for China’s Socialist cultural construction in the new period. With the rapid development of science and technology and information, it is sensible to adopt diversified ways in order to achieve a subtle yet...
Proceedings Article

The Necessity to Reshape the Vitality of Video Arts in the New Period ----Reflections on the “Bosom-Clipping” Event of the TV Series the Empress of China

Ling Sun
In 2014, General Secretary Xi Jinping noted in the Beijing Literary and Artistic Workers Forum that we “should make great efforts settling the issue of quality deficiency in cultural works”. Currently, the lack of high quality in the field of literary and artistic creation, particularly of cinematic...
Proceedings Article

Research on Higher Vocational Education Informatization and Teaching Practice

Kerong Gai, Haiming Feng, Jinxiang Zeng
Education informatization has played an important role in improving the education management, teaching practice and service management and is inevitable in the education reform. However, the application of information technology in education and teaching is far to reach designated goals, especially on...
Proceedings Article

The Bayes Formula Case Design and Practice under “Research Teaching”

Y. Li, L.T. Zhao, Y.X. Fan, B.X. Li, Q. Yu
The purpose of Research teaching is to train students in learning and capacity of innovation. This paper, based on the Bayes formula, discusses the design and practice of the case under the research-oriented teaching. Combining knowledge, we designed cancer diagnosis, automatic text correction, business...
Proceedings Article

Aestheticization of Daily Life and Post-Modernism Design

Xiaofan Gong
Aestheticization of daily life is one of the key features of post-modernism culture. In contemporary design activities, post-modernism design connects life and art, featuring both functionality and aesthetics, instrumentality and social cultural values, hence an important example of post-modernism cultural...
Proceedings Article

Exploration on the Application and Development Trend of Mobile Internet

Sheng Huang
The mobile internet is a mixture of the high-speed mobile communication network, the new intelligent terminal service, and the customer service support platform. The main development of mobile Internet mobile technology lies in three aspects: mobile terminal equipment technology, HTML5 technology for...
Proceedings Article

A Research on Cooperative Learning in College English Teaching

Xiaohui Xu, Lei Wang
On the basis of analysis of the present situation of English Teaching in Higher Vocational Colleges, this paper explores on the model of cooperative learning in College English teaching. The structure and process of teaching model of cooperative learning are put forward: 1. Bejing specific in teaching...
Proceedings Article

Vindication of Chinese Traditional Legal Philosophy

Lin Zhu, Donglei Guo
With increasing prevalence of western learning, in the Chinese academia, there are many misunderstandings on the Chinese traditional legal philosophy or Chinese legal system. In the paper, with regard to the most fundamental issues in the Chinese legal system, new explanations are given based on the...
Proceedings Article

Study on the Comparison of Chinese-English Synonyms

Qiuzhong Ou
In this thesis a comparison between Chinese and English synonyms has been made in terms of concept, classification, definition, differentiation standards, synonymous fields, and so on; and this thesis also points out the importance of comparison studies on Chinese and English synonyms. Through comparison,...
Proceedings Article

Research on Flexible Specialized Curriculum System of Traffic and Transportation Major

Ping Han, Li-li Ma, Jia Yao, Wei Lu
Due to various influential factors, professional directions and characteristics of traffic and transportation varies among universities. This paper, taking Jiamusi University for example, discussed the specialized curriculum system of traffic and transportation major in the context of large engineering....
Proceedings Article

Influence Research of Science and Technology Innovation Team Building on the Innovation of Engineering Graduation Design

Jia Yao, Wei Lu, Lili Ma, Ping Han
Based on the analysis of current situation and development trend of science and technology innovation team in colleges and universities, the suggestions that the cultivation of innovative talents should better depend on the development of science and technology innovation team have been put forward,...
Proceedings Article

Preliminary Study on Teaching Reformation of Organic Chemistry

Xiaojiao Yu, Jian Zhang, Xiyan Tang, Wenqin Dai, Jie Zhao, Binghua Yao
Organic chemistry is a important and fundamental course. It has its own characteristics and special knowledge system. In order to raise teaching quality and improve student’s ability to apply knowledge, and cultivate talents with innovation, the teaching methods and teaching content of organic chemistry...
Proceedings Article

The Cultivation of Students’ Innovative Thinking Ability in the College English Teaching

J. Wang, Y. Zhu
Combining with the experience in teaching College English, a series of trying around how to cultivate students’ innovative thinking has launched, and significant results have been achieved in the cooperation between teachers and students, the learning case setting, teaching improvement, and active encouragement....
Proceedings Article

Construction of Financial CGE Model for China–ASEAN Free Trade Area

Wenli Ding, Li Li, Tao Ma
The establishment of China–ASEAN Free Trade Area facilitates not only free trade but also financial investment. It improves the development of financial integration within the area. The financial investment is introduced into the Computable General Equilibrium Model in this article to build a multi-nations...
Proceedings Article

The Design and Analysis of Micro Learning System Based on WeChat Public Platform

Jiemei Gao, Jun Han, Jing Liu, Shuwei Dong, Nannan Wang
There, presently, are few micro learning resources based on WeChat public platform. The purpose of this paper is to create a micro learning system based on WeChat public platform which includes advantages of the combination of WeChat public platform and micro learning. Its aim is to provide a diversified,...
Proceedings Article

Autonomous Development of Learner’s Listening Skills under Teacher Guidance

Yan Zuo
Listening is the basic language ability for foreign language learning. It is closely related to other language skills like speaking, reading and writing. It is the vital tool for communication. For some students, especially the freshmen, listening ability is their big problem. This paper mainly introduces...
Proceedings Article

There-existential Sentences in Trial: A Corpus-based Approach

Yuxiu Sun, Le Cheng
With the evolution of corpus techniques, there are the possibilities of computers’ capacity for fast, accurate and complex analyses, which could benefit linguists describing linguistic characteristics in different registers. Applying corpus linguistics as methods and trial transcripts as materials, the...
Proceedings Article

The Design Methods of Functional Clothing for the Elderly

Jinmei Zhang, Yumin Cao, Gengsheng Chen
This paper studies clothing classification, characteristics and trends by combining the basic features and needs of elderly clothing. The development status of the elderly was analyzed , the demand of the market and the "4F" design principles of costume. Then propose the design principles of the elderly...
Proceedings Article

Research on Teaching Method of Innovative Talents of Urban Planning Speciality

Y.Y. Jia, J.F. Lu
Due to lack of Innovation consciousness and innovation ability, the development of urban planning is restricted, therefore it is imperative to training more innovative talents in urban planning. As a innovation tool, TRIZ theory has been widely used in worldwide enterprises, however, there is scarce...
Proceedings Article

Effective Strategies for Second Language Vocabulary Acquisition

Yanqing Sun
This paper mainly introduces the concept of vocabulary knowledge and explores the strategies of improving second language vocabulary acquisition from the perspectives of learners and educators. It includes the concepts of vocabulary knowledge, the combination of intentional learning and incidental learning,...
Proceedings Article

Research of Social Engineering Attacks in Telecommunications Fraud

Guangxuan Chen, Guomin Zhou, Zhoujie Mao, Qiang Liu, Ziwan Zheng, Guangxiao Chen, Panke Qin
Telecommunications fraud is spreading rapidly in some areas of China, which caused huge losses to the people's property. This paper analyzed the weakness and psychological factors of the victims, and revealed the nature of telecom fraud, i.e., the criminal’s skilled use of social engineering for fraud,...
Proceedings Article

Inspiration of Differences between Chinese and Western Painting in Art Teaching in Universities

X. Q. Deng
Based on polynomial secret sharing, we construct a robust forward-secure threshold signature schemes. This scheme have the following property: even if more than the threshold number of players are compromised, it is not possible to forge signatures relating to the past. This property is achieved while...
Proceedings Article

The Training Mode of Improving the Quality of Civil Engineering Professional Teachers

Hongbo Liu, Jing Sun, Pengfei Li, Yan Han
The civil engineering requires that teachers grasp the profound theoretical knowledge and strong practical engineering skills. Only there are good training modes in the university, we can improve the ability of teachers. In this paper, we explored the training mode of civil engineering professional teacher...
Proceedings Article

Web Communication Impact Model and Its Application in the Analysis of Media’s Web Sites

H. T. He, Z.P. Huang, G.L. Xu
In the era of Internet, continuous appeal to audience has become a very important concern for traditional media like TV and newspaper. The web impact of the new media is a key factor when media owners make investment and advertisement plan. This paper first reviews previous studies on web impact, then...
Proceedings Article

The Role of Teacher-Child Conflict in Characterizing Early Mother-Child Attachment Influences on Behavior Problems in Preschool

Y. Fu, L. Webster, R. K. Hackett
The purpose of the study was to examine the moderating role of teacher-child conflict in characterizing early mother-child attachment influences on behavior problems in preschool. The study used the data from National Institute of Child Health and Human Development’s (NICHD) Early child Care Research...
Proceedings Article

Camera Perspectives Influence of Apparel E-commerce Images on Visual Attention and Consumer Purchase Interest: Evidence from Eye Tracking

Y.T. Huang, H.F. Ho
This study implements the eye-tracking method to analyze participants’ eye movement data to stimuli in order to assess images from different camera perspectives of apparel clothing on online shopping websites. The results show consumer preferences for camera perspectives on apparel e-commerce: images...
Proceedings Article

Some Cultural Features of Vietnamese Personal Names

Le Thi Minh Thao, Le Van Thanh
Personal name is not only the identification symbol for unique person, but it also contains the historic, traditional, cultural, social information of each person and certain ethnic or nation. Vietnamese personal names and the ways of naming reflect many features of Vietnamese culture. In this paper,...
Proceedings Article

The Institutional Logic of Regional Modernization of Higher Education

L.L. Xie, C. Huang, Y. G. Wei
Modernization of higher education is a process involving the political, economic and cultural aspects and affecting the whole society. This paper aims to build an ideal model of modern higher education with the features of political empowerments, economic drivers, and cultural construction. For this...
Proceedings Article

Analysis of Plant Configuration and Visitors’ Characteristics in HEBIN Park

Jun Li, Qi Yan, Yanjie Tang
To discuss internal relationship between plant configuration and characteristics of visitors in garden environment, the correlation was analyzed by using SPSS program and choosing such factors as canopy density, species richness, visitors sex proportion and ratio of visitors’ age, and so on , based on...
Proceedings Article

Research on the Practice Courses Based on the Simulation Laboratory in ESP Learning

C.S. Jiang
ESP has become a main strand of college English learning in some non-English speaking countries, such as China. But the effect of ESP learning in China is not so optimistic or satisfying, which is only regarded as another name for General English. The ESP learners can hardly benefit from the course they...
Proceedings Article

Regional Risk Assessment Methodology Considering the Vulnerability of Chemical Industrial Park

D.M. Dong, B.R. Wang
With the rapid development of urbanization and industrialization, chemical industrial parks were spring up all over the country. The research demands on the regional risk assessment method are pressing due to the high demands caused by the rapid development of chemical industrial park in China. The significant...
Proceedings Article

Reproduction of Symbolic Representation in Translating Chinese Classical Poetry

Qingjun Ma
In Chinese Classical Poetry, there are so many Chinese terms which carry symbolic meaning. It is a hard nut for a translator to crack to successfully reproduce their cultural symbol in the Western Culture. Literal translation adding notes and building a bridge between the symbolic representation and...
Proceedings Article

Influence of Customer Verbal Aggression on Turnover Intention

Xiaoyan Li
Customer misbehaviors directed against service providers results in negative emotional responses and work withdrawal behavior for service workers. This study examined several relationships pertaining to customer verbal aggression, employee emotional labor strategies, and turnover intention. Results of...
Proceedings Article

Silence Segment Detection of English Speech Signals

Z.J. Chu, S.Q. Pan, J.G. Liu, L. Zhao
To differentiate between silence and voice segment of English speech signal is very important in English IBT systems. In order to improve the accuracy of the end detection in traditional detection method of speech end, a silence/voice detection method of speech signals using wavelet transform parameters...
Proceedings Article

Learners’ Self-efficacy in ESL/EFL Context

L.H. Shi
Self-efficacy is gaining more and more attention nowadays. Learners with high self-efficacy will willingly undertake challenging tasks, expend more efforts, exhibit stronger persistence in the presence of obstacles, readily readjust their learning strategies and consequently achieve better academic results....
Proceedings Article

Study on English Translation of Chinese Canons from the Perspective of “Appropriateness”

D.F. Ge
Many Chinese scholars advocate that Chinese translators should translate the excellent Chinese canons actively to disseminate and promote Chinese culture by adopting the method of “Exportation”, which, however, has not achieved the expected results in current situation. From the perspective of “Appropriateness”,...
Proceedings Article

Ezhou Carved Paper Cutting Research

Peng Li
This paper illustrates the regional characteristics of Ezhou carved paper cutting, analyzing the content of Ezhou carved paper cutting, technique and form, recorded and inheritance of folk culture vividly, it has realistic and historical social influence for the development of Ezhou cultural and creative...
Proceedings Article

The Impact of English Play on Teenage Learners

Huiyun Liu, Jiajin Zeng
By questionnaire and interview with participants in an English play contest, the study found that English play was an especially effective English learning strategy in non-English-speaking context. Learners’ participation facilitated language internalization, recognition improvement and it also had invisible,...
Proceedings Article

Investigation on Proactive Personality Status of the College Students

BianMei Shi
In order to investigate college students’ proactive personality status, this paper explored College Students' proactive personality status and characteristics with revised and verified proactive personality scale in Chinese version. Results showed: (1) College students’ proactive personality present...
Proceedings Article

Study on Orienteering in the View of Ecological Sports

Qing Lan
The article proposed the definition of orienteering from the perspective of ecological sports, performed innovative teaching studies, adopting document literature and interviewing method as the basic research methods, based on the current teaching status of orienteering, from aspects such as the cultural...
Proceedings Article

How does Factors Effect on Bank Risk Evidence from China

Qin Song, Fangqi Hu, Chuanchuan Ni
How does factors effect on bank risk This paper develops models with a sample of 24 commercial banks in China by measuring risk with Z-score, loan loss reservation ratio and non-performing loan ratio. Capital ratio is negative to bank insolvency probability. Two factors, including liquid ration and bank...
Proceedings Article

The Innovative Teaching Mode Exploration of Environmental Engineering Undergraduates in Network Information Age

J. L. Jia, L. N. Zhao, Y. Yu
According to the teaching characteristics of environmental engineering in network and information age, one practical innovative teaching mode of professional courses was discussed in this paper. In undergraduate students’ teaching process, the positive role of network and information should be used as...
Proceedings Article

Research on the Relation between Strength Quality and Body Fat Ratio of College Students

Zhennan Zhu, Ling Cao
The obesity and decrease in strength quality become a more and more serious problem among college students. In order to research the relation between the strength quality of college students and the body fat ratio, to discuss the effects of obesity status on the strength quality, to provide a reference...
Proceedings Article

Comparative Research on the Globalization and Localization of International Business

Bo Sun, Xu Yan
Globalization is the interdependence of each country in political, economic, trade, culture and other aspects, which brings about the process of international integration. In the process of the further development of worldwide economy uniformity, globalization is a trend. However, even if the power of...
Proceedings Article

The Index System Calculation and Analysis of “Construction up to the Mountains” Pressure in Yunnan Province

Mingjun Xu, Zisheng Yang
The demand of “Construction up to The Mountains” calculation and analysis is very important for the differential strategy. The concept of pressure was put forward in this paper, and the indicator system was built up. Furthermore, the pressure level of Yunnan province in 2020 was analyzed and estimated...
Proceedings Article

The Application Research on Interactive Teaching Mode in the Course of Transportation and Distribution Management

Liyun Qin, Jiaqi Luo, Tengfei Li
Based on the practice teaching, fully integrate with the experience in the process of teaching, the students’ feedback about the teaching mode as well, also with the help from analysis and research, we studied the application of interactive teaching in “transportation and distribution management” course,...