Proceedings of the 2018 8th International Conference on Social science and Education Research (SSER 2018)

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161 articles
Proceedings Article

Relationship and Investigation Research among the Alienation and Personality Problem Trend of Ethnic Minority Adolescents Living in Han Nationality District

Li Huang, Xuan Yu, Zhijuan Deng
In the present study, 586 effective ethnic minority adolescents in Han Nationality District were surveyed by the "Adolescent Alienation Scale" and the" PAS Personality Test". The results showed that: (1) On the whole, the adolescents of minority nationalities in Han district experienced a moderate degree...
Proceedings Article

Study on the Application of Situational Teaching Method with PBL in Clinical Teaching of Ectopic Pregnancy

Yuan Pan, Yang Yu, Ruizhi Liu
Objective: Situational teaching method with PBL is applied in the clinical teaching of patients with ectopic pregnancy. Its clinical curative effect is discussed and analyzed. Methods: A total of 100 nursing students in our hospital were randomly assigned to two groups: the observation group and the...
Proceedings Article

Spread Development of Short Video App Analyzed by Fast Hand

Xing Hua, Ke Li, Zongyuan Tan, Jian Zhou
With the rapid development of social media, people began to be dissatisfied with the way of transmission of text pictures. The short video app came into being and opened a new way for users to socialize. As the short video app with advanced users, the fast hand has experienced the development of stage...
Proceedings Article

Aesthetic Education of Vocal Music Teaching in Music Education

Hao Zhang
The continuous reform of our country’s teaching system puts higher requirements on music education. Teachers must not only impart basic music knowledge to students and improve their musical quality, but also permeate aesthetic education in the classroom to promote students' all-round development. In...
Proceedings Article

An Analysis of the Reform of the Teaching Philosophy of Application-oriented University Based on Students

Lujun Lv
The scale expansion of higher education has made China’s higher education the highest in the world .However, a series of problems that followed have aroused great concern from the society. Since the beginning of the new century, people's demand for college education is constantly changing from a single...
Proceedings Article

Sublimation Theoretic Approach to Xu Yuanchong’s Translation of Images in Li Bai’s Lyric Poetry

Yue Wu
This paper aims to study Xu Yuanchong’s translation of the imagery in Li Bai’s lyric poetry in light of Qian Zhongshu’s Sublimation Theory. It is found out through this research that the basic ideas of Qian’s Sublimation Theory, namely, “enticement”, “avoidance of errors/misinterpretation” and “pursuit...
Proceedings Article

A Study on Conversion of Parts of Speech in English-Chinese Translation

Zhengxi Liu, Ru Yuan
English is distinct from Chinese in terms of means of expression, sentence structure, grammar and culture. The text analyses the common skill from the aspect of necessity of conversion and the application of conversion in E-C translation. At first, it gives a brief introduction to the definition of conversion...
Proceedings Article

Research on Virtual Experiment Environment Construction and Teaching Practice Based on Web3D Technology

Li Yan, Liping Wang
The virtual experiment environment is a kind of software and hardware operating environment that is built on the computer by means of graphics, simulation and virtual reality technologies to assist or replace the traditional experimental operations. The virtual experiment provides a good solution for...
Proceedings Article

A Case of Using Sports News in Teaching English to Sports Major Students in CDSI

Weiying Zhang
Over the past few decades, language teaching has been changed a lot, especially in foreign language teaching and learning. This paper aims to analyze the importance of using sports news in the classroom and tries to find ways on how to use sports news to teach English to sports major students. It is...
Proceedings Article

A Study on the Coupling Evaluation of Higher Education Level and Economic Development at Urban Level in China

Chunguang Tang
Based on the data of higher education level and economic development level of 31 large and medium-sized cities in China, an index system to measure the level of urban higher education and economic development is established. The coupling method in physics is introduced to explore the relationship between...
Proceedings Article

Fragility Assessment Model Based on Principal Component Analysis

Zhenyan Wang
In recent years, the global impact of climate change has increasingly become a serious problem humankind facing in the world. In this paper, a fragility assessment model has been established by using principal component analysis in response to how climate change affects regional instability. In the study...
Proceedings Article

Information Transfer between Major Shareholders and Company Value Reduction

Zhongfu Yu, Jing He, Yalong Liu
Based on the data of all the announcements released in the A-share market from 2012 to 2016, this paper empirically studies the relationship between the reduction of major shareholders and the valuation of the stock of the enterprise. Through regression analysis, we find that there is a positive correlation...
Proceedings Article

Study on the Holism Thoughts in Contemporary Chinese Primary and Secondary Schools Education

Mengmeng Tian
Sinology and traditional culture are increasingly valued in primary and secondary education nowadays. Not only ancient poetry and classical Chinese learning, but even Go, Chinese painting, and traditional etiquette rise together. In the study of traditional culture, it is indispensable to learn ancestors’...
Proceedings Article

The Aesthetic Education Thoughts of "The book of Rites" on Contemporary University Education

Zhejia Tang
The Book of Rites contains abundant aesthetic thoughts, the development of ancient literati thought in the long history of our country, and the profound influence on Chinese national culture and spirit. Aesthetic education is a education which can purify the emotion and spirit of people, so that people's...
Proceedings Article

A Brief Discussion on the Classroom Teaching of University Calculus

Jianping Huang
The quality of calculus teaching directly affects the learning of College Students' professional courses. Under the background of the highly developed information age of the Internet, the author has conducted an empirical study of calculus teaching in combination with his own teaching experience, and...
Proceedings Article

Reflection On The Concept Of "Magic arts" In The Context Of Chinese And Western Cultures

Hongling Guo
By combing the basic concept of the study of religion, "magic arts", this paper reveals some basic problems in the field of the study of religion in China. We should reasonably consider the consideration of the Chinese context in the construction of the Study of Religion and the interpretation of The...
Proceedings Article

Human Action Recognition Based on RGB-D and Local Interactive Regions Detection

Suolan Liu, Lizhi Kong
We propose a novel method to recognize human actions by fusing information from RGB-D sensors. Human action recognition is a challenging task because of the complexity movements, the variety of actions performed by different subjects and the changes of view and illumination. We propose to detect human...
Proceedings Article

An Empirical Study on the Effect of Electronic Commerce on Economic Growth in Gansu Province

Haiying Ma
As a new business model, E-commerce has become a new driving force for China's economic and social development. In the research of E-commerce on economic growth, domestic scholars mainly focus on the impact of E-commerce on the economic micro-environment, supplemented by theoretical analysis. Based on...
Proceedings Article

Rousseau's Reflection on Rationality--Take Emile as an Example

Linhui Yu
Emile is one of Rousseau's representative works, this book reflects his educational thoughts, mainly embodied in Rousseau's reflection on rationality. This article combines the concrete text Emile , discusses Rousseau's criticism and the modification method to the Enlightenment rational worship.Rousseau's...
Proceedings Article

Column Carving Art in Ancient Huizhou Architecture

Li Feng
Unlike column base wood, furniture, porcelain, people today can add color or decoration Home Furnishing at home and admire. Unlike wood, furniture, porcelain, people today can add color or decoration Home Furnishing at home and admire. Stone plinth in modern life for the villagers have no practical significance,...
Proceedings Article

Discussion on the Countermeasures of Rural Information Service in Agricultural Colleges and Universities

Haixia Wang
The library of higher agricultural colleges serves the rural economic construction, which is the need to adapt to the socialist market economy and realize its own value.This paper expounds the advantages and necessities of Agricultural University Library Facing the rural information service, and expounds...
Proceedings Article

Chen Heqin's Family Education Thoughts

Jiarui Li
Chen Heqin is a famous modern Chinese child education expert. As the founder of children psychology and child education in China, Chen Heqin is hailed as the “Father of Early Childhood Education in China” and has made outstanding contributions to China’s early childhood education. Family education is...
Proceedings Article

The Construction and Perfection of Mental Health Education Model of Poor Students in Colleges and Universities

Shiwei Wu
The problem of poor students in Colleges and universities has a long history. With the transformation of China's economic system and the acceleration of the popularization of higher education, the problem of poor students has become a hot issue to be solved in the development of higher education in China....
Proceedings Article

The Enlightenment of Cultivation Thoughts of "The Great Learning" on Sustainable Development of College Students

Hui Yu
In the development history of ancient Chinese society over thousands of years, a cultural phenomenon of universal significance to everyone has been gradually formed. This is the culture of self-cultivation. Self-cultivation culture is a culture that emphasizes self-cultivation. It regards the idea of...
Proceedings Article

Experiment Teaching Reform and Practice of Fundamentals of Electronic Technology in CDIO Mode

Wenjie Zhang, Jinfeng Li
CDIO engineering education idea is introduced firstly. The existing issues in experiment teaching of fundamentals of elec-tronic technology are analyzed secondly. After that,based on CDIO teaching mode,experiment teaching method reform on fundamen-tals of electronic technology is performed,which includes...
Proceedings Article

Empirical Study on Reading Promotion in University Libraries

Chunyue Liu
An important strategy of socialist cultural construction is to carry out nationwide reading activity, which is a responsible task for university libraries. This paper aims to explore the work of book fair as one of aspects of the reading promotion activities in Colleges and universities. It also explores...
Proceedings Article

Application of Game Theory in Mathematical Comprehensive Quality Training System

Feng-Jun Yan
For talents cultivation, the improvement of the comprehensive quality of mathematics is very important. Only the scientific mathematical thinking logic can help to stand out from the crowd and become a full-scale development talent for the society. With the continuous development of the times, the concept...
Proceedings Article

A Brief Discussion on the Cultivation Approaches of Civilized Values in Yunnan Higher Vocational College Student

Wen Zhou, Boru Yang
On May 5, 2014, general secretary Xi Jinping called on the youth to conscientiously practice the socialist core values in his speech at the symposium of teachers and students of Peking University. As Yunnan province is located in the southwest of China, the unique geographical conditions and national...
Proceedings Article

Research on the Teaching Reform and Talent Cultivation Methods of Drama and Film Major in Colleges and Universities

Cao Zhen
The drama and film literature major is an important subject in the higher education system. With the continuous improvement of people’s living standards, people’s pursuit of spiritual and cultural levels has moved to a higher level. As a typical representative of artistic works, drama and film literature...
Proceedings Article

The Current Problems of Multimedia-aided college English Teaching and its Countermeasures

Juan Lu
With the development of multimedia technology, it has been widely used in college English teaching. Multimedia teaching can not only improve the efficiency of classroom teaching, but also improve the practical ability of students to use English, but the use of multimedia in the classroom still has many...
Proceedings Article

Survey on Specialty Identity of Community Management and Service in Vocational Colleges

Jun Mo, Ning Zhu
In view of the learning situation and obstacles of students in community management and service specialty of vocational colleges, this study uses survey questionnaires to investigate the students of this specialty. It is found that the students’ low specialty identify results in poor learning situation...
Proceedings Article

Research on the Training Path of Double Innovation Talents for the Professional Certification of Engineering Education

Hui Jiang, Min Liu
As one of the important contents of undergraduate teaching quality and teaching reform in China, the professional certification work of education has been paid great attention. Clear meaning to develop international engineering education professional certification is presented in this paper, on this...
Proceedings Article

Research on the Construction of Campus Culture in Higher Vocational Colleges Based on the Perspective of Educational Innovation

Jiaji Gao, Yan Yan
The study of campus culture construction in colleges and universities plays a vital role and influence on the overall construction of the school, and the important part is the higher vocational college which is a powerful push for the study of campus culture in colleges and universities. Colleges and...
Proceedings Article

The Design and Implementation of Digital Picture Books for Preschoolers Based on iPad

Qi Cao, Jinghua Han
It is of life-long importance for children to accept rudimentary knowledge about science in their early childhood. Nowadays, the Internet and mobile devices have been widely popular, and Internet-based early education products for preschoolers have also come out thick and fast. From the perspective of...
Proceedings Article

The Influence Analysis of Green Economy on the Development of Majors under Economics and Management in Vocational Colleges in China

Kai Liu, Wen Zhou, Boru Yang
As the mainstream model of world economy development, green economy has always advocated green and management concepts throughout the process of economy development in our country. In the meantime, in order to speed up the reality of green development that realizes the long-term plan for promoting social...
Proceedings Article

Comparative Study on the Education Informationization of Participatory Budget Management System between China and Abroad

Yadan Zhao
The Third Plenary session of the 18th stressed that governance must be scientific and effective, in line with the modern standard. Therefore, a modern financial system must be established in China to achieve budget transparent. In 2015 the government work report to the central and local government budget...
Proceedings Article

Research on the Construction of Tourist Talent Cultivation System in Jilin Province from the Perspective of Global Tourism

Yanjie Zhan
In today's society, tourism has become a strategic pillar industry in our country. The promotion and development of global tourism requires tourism talents to master more extensive and updated knowledge and skills, and put forward greater demand for ‘high, excellent and new’ talents. This has put forward...
Proceedings Article

The Research and Practice of the Training and Innovation of the Professional Skills and Cultivation of Talents

Shufeng Jiang, Fengjuan Wang, Rui Fan, Lili Liu
Because of our country in recent years to carry out the cooperation between colleges and higher application talent cultivation mode reform innovation, Brings along the changes of the teaching mode of industrialization of higher and newer, In the process of the higher vocational institutions into enterprises...
Proceedings Article

Analysis and Designing of Educational Big Data Mining System for Higher Education

Jing Dong
In order to realize deep excavation and application of educational big data in higher education, multi-disciplinary theories such as pedagogy, computer science, statistics and informatics are helpful. Hadoop of big data mining cloud service is utilized to construct big data mining system for higher education....
Proceedings Article

The Construction of the Practical Curriculum System of Technical Application Marketing

Wenhong Zu
The features of technology application curriculum system is the construction of practical curriculum system, combining with the actual demand of the development of China's higher vocational marketing professional and enterprise post, the article analyzed and summarized from curriculum goal, curriculum...
Proceedings Article

Design of Virtual Simulation Teaching Platform for Mechanical Manufacturing

Zhe Wang
In view of little equipment, poor safety and bad quality for teaching, a virtual simulation teaching platform for mechanical manufacturing is proposed, which includes six modules, such as virtual machining simulation, installation and maintenance of equipment, integration of virtual reality of industrial...
Proceedings Article

Empirical Research of the Enterprise Classroom Management in Private Colleges

Huining Guo
This paper investigates the applications of enterprise management mode to classroom management of private colleges. A complete enterprise class management mode is formed through the role and institutional changes. Finally, the effect of the enterprise class management mode is objectively and scientifically...
Proceedings Article

Development and Implementation of Innovative Practical Projects Based on Electronic Contests

Honghui Mu, Ying Zhao, Wei Zhang
Based on the opportunity of college students' electronic competition, with the experience of guiding students attend the national contest of electronic practice, this paper constructed a comprehensive innovation practice project system, perfected the training course system and put forward the electronic...
Proceedings Article

Discussion on the Form and Characteristics of Orienteering in Colleges and Universities

Shubing Zhang, Jianying Zeng
Orienteering has been developed for a short time in our country. It can be used as a sport as well as a recreational sport. In order to improve people's comprehensive physique level, our country will promote this outstanding sport to the general public. Colleges and universities are the place where orienteering...
Proceedings Article

Analysis of the Impact of Big Data on Enterprise Decision Making

Guang Chen, Zhanjie Liu, Yixin Sun, Wei Liu, Qiumei Lv, Yukun Song, He Huang, Wenjing Peng
The emergence and development of big data have important influence on the decision-making of enterprises. This paper analyzes the important impact of large data on enterprise decision-making from the aspects of decision-making basis, decision-making maker, decision-making power allocation, decision-making...
Proceedings Article

The Research on the Spatial Effect of the Urbanization of China to Expand Domestic Demand

Chaojun Ni
Based on the panel data of China's 31 provincial from 2005-2012, the paper using the spatial panel model to study the China's urbanization impact on domestic demand.
Proceedings Article

The Realization of Mood through Lexical Choices in English Public Service Advertising Texts

Yanqing Fang
Public service advertisement can indicate the relationship between the advertiser and the audience as well as the interaction and negotiation between them. Based on the systemic functional grammar, this research aims to investigate the interpersonal meaning of mood system through lexical choices. Modal...
Proceedings Article

Analysis of the Construction of Foreign Literature Resources in University Libraries

Min Feng
Foreign language literature resources in University libraries are an important part of library literature resources, which reflect the most advanced information and trends in terms of science, politics, economy, culture and other fields. However, actual use is not optimistic. The low utilization rate...
Proceedings Article

Food Risk Perception and Its Impact on the Consumers’ Purchasing Behavior

Jiaping Tong
Basing on the milk, the main idea of this article is to analyze the food risk perception and its impact on the consumers’ purchasing in certificates of food quality based on the empirical evidences of consumers in Hangzhou. The empirical study reveals the four factors- social risk consciousness、acquaintance...
Proceedings Article

Intangible Assets are More Valuable than the Tangible??"??" Study on the Innovation and Development of the Traditional Time-Honored Brands

Jia Li
Chinese society is a natural economy that is self-sufficient. It is a society based on farming. Except for planting land, it is the development of handicrafts. Therefore, the most demanding quality instead of the brand, as the product itself is material, and the brand is spiritual. It is intangible....
Proceedings Article

Analysis on the Farmer Households Demand of Agricultural Social Service ??" A View of Before Planting and After Harvesting

Di Chen, Ying Xue, Lu Sun, Jie Lv
China is a traditional agricultural country. As agriculture has been in a new stage of modern agricultural development, the analysis on the demand of agricultural social service is the key factor to promote the development of modern agriculture. Based on the above analysis, we surveyed 24 villages in...
Proceedings Article

Research on the Training Mode of "the Three Functions are Integrated into one" Innovative Talents in Teaching-Research Universities

Fengjuan Wang, Youzheng Cui, Xingguo Wang, Shufeng Jiang
Training all-round practical, innovative and compound talents that fulfil the needs of the society is the emphasis of educational reform for teaching and research type colleges and universities. The cultivation of innovative talents is a powerful support for building an innovative country and innovation...
Proceedings Article

A Brief Analysis of Color Symbols in Beloved from the Perspective of Conceptual Metaphor

Mengsi Yin
Toni Morrison is one of the most respected American writers and culture critics. She won the Pulitzer Prize and the American Book Award in 1988 for Beloved. She was awarded the Nobel Prize in Literature in 1993. The research on her works is endless. This thesis, which centered around the color symbols...
Proceedings Article

The Breakthrough of Medical Physics Course in Independent Medical Colleges: Fragmentation Teaching and Micro Learning Resource

Benchao Zhu, Weiwei Jiang, Fan Zhang
After showing the proper function of medical physics course, the independent medical colleges' students' learning ability, employment and colleges' funding and other practical problems, the paper analyzes why the medical physics course is in trouble. Then, this paper focuses how to break through this...
Proceedings Article

Research on the Management Path of Network Public Opinion Crisis in Universities under the Background of “Micro-era”

Min Luo, Yiqun Wang, Chanti Wu
After entering the era of new media, all kinds of crises that use the Internet as a carrier have frequently occurred. As a part of social public crisis management, the management of network public opinion crisis in colleges and universities is of great significance to the development of colleges and...
Proceedings Article

The Main Channels of English Phonics Learning among Chinese School-age Children

Huanhuan Ren, Chi Ma
It’s known that phonics is an important part of literacy instruction for native speakers. However, it’s argued that problems of English phonics learning among Chinese school-age children lie in three areas of phonic learning, namely, less emphasis on phonics learning, mixed extra-curriculum training...
Proceedings Article

Application of Closed Cycle Progressive Teaching Mode of "Internet + teaching" in Vocational Colleges

Luo Jun, Yu Yulan
The research contents were program planning of investigate and survey in the course of management course "market research and prediction". Curriculum knowledge points were studied in closed cycle progressive learning platform which were consists of learning mutual aid platform, interactive reflection...
Proceedings Article

Research on the Deep Integration of Education in Information Technology Institutions

Wei Shen, Lei Wang
Abstract. The rapid development of information technology, which is changing people's mode of living and studying, is now penetrating into the field of higher education. Its combining with teaching practice results in fundamental change in teaching thoughts, systems and methods. The deep impact on undergraduate...
Proceedings Article

The Researches on China’s Export Technology Sophistication of Manufacturing : Based on Value-added

Linghui Yang
This paper used the method of Wang et al. (2014) to measure the domestic value added from 1995 to 2014 based on the WIOD databas,then revised and measured the sophistication and dynamic changes of manufacturing among 39 nations including China, and further to explore the influential factors of China,...
Proceedings Article

Statistical Analysis of College students' Common Diseases in Tianjin Agricultural University from Different Seasons

Hongjun Teng, Zhenbo Bao, Fan Yang
College students shoulder the heavy responsibility of building the country. College students' physical health has a profound influence on the development of the country. It is an important task for higher education to continuously improve college students' physical health. From September 16th, 2016 to...
Proceedings Article

Problems and Suggestions on the Implementation of Mixed-ownership Schooling in Higher Vocational Colleges

Kai Liu, Wen Zhou, Boru Yang
Although the mixed ownership system in higher vocational colleges in China has just started, the mixed ownership system has gradually matured. The mode of mixed ownership of higher vocational colleges will surely become more and more mature, while the mixed ownership system in higher vocational colleges...
Proceedings Article

Study on Difficulties and Countermeasures of Implementation of Replacement Training Program for County Teachers Training Team in National Training Program

Jigang Zheng, Jingmei Zhang
According to the county teacher training team of the Baoshan college, the county teacher training team replaced the research project, summed up the intentional experience of the project implementation, analyzed the existing problems in the project implementation, discussed the countermeasures, and promoted...
Proceedings Article

Competence-centred Practical Teaching System Construction

Peng Sun
With the increasing demand for applied talents in the economic society, practical teaching has begun to receive keen attention from universities and society. Practical teaching should focus on ability training, build a practical teaching system, integrate experimental teaching content, reform the practical...
Proceedings Article

Application of Flipped Classroom in the Teaching of Business English Translation--- A Case Analysis on Chengdu Neusoft University

Songling Ren
As a core course of Business English major, Business English Translation has been playing a significant role in cultivating talents on Business English Translation. Flipped Classroom, a new teaching mode, focusing on students’ independent learning has changed the traditional teaching mode. This article...
Proceedings Article

The Influencing Factors and Improvements of College Students' Abilities in Innovation and Entrepreneurship - From the Perspective of School and Society

Zhenbo Bao, Hongjun Teng, Jinxing Peng, Xinyuan Liu
The cultivation of college students' innovative and entrepreneurial abilities is closely related to school and society. From the school's point of view, the influencing factors of innovation and entrepreneurship capabilities, such as the innovation and entrepreneurship curriculum system to be improved,...
Proceedings Article

A Study on the Applied Translation Talents’ Training Mode Based on School-enterprise Cooperation

Ying Shi
With the rise of application-oriented undergraduate teaching, the construction of the talent training mode plays a crucial role in ensuring the quality of talents training. This paper finds problems in the training mode of school-enterprise cooperation by investigating undergraduates studiying in translation...
Proceedings Article

Strategies of Family, School and Community Linkage to Promote Writing Teaching in Grade One

Ai Jiang
The low-level writing teaching is the beginning stage of high-level composition. Putting what I think into paper is a big step in the primary school to the language learning. In this process, many students have some difficulties. This article starts with the characteristics of the children's physiology,...
Proceedings Article

On Hong Kong's Feelings and Educational Implication in Lin Xi's Lyrics

Meng He
As a native Hong Kong man born in Hong Kong and growing up in Hong Kong, Hong Kong is the city of Lin Xi’s heart and his “home”. He integrated his attention and shaping of this “home” into the lyrics. Lin Xi observed the emotions and spirit of the people in Hong Kong from the details of the little things,...
Proceedings Article

DDiscussion on the Enlightenment of the Development of Game Theory to Mathematical Quality Education

Fengjun Yan
Game theory is a method. It has been widely used in various fields such as economics, politics, and military. From the perspective of pedagogy, game theory advocates the cultivation of students' practical problem solving abilities. Next, mathematics literacy education should break through the original...
Proceedings Article

Research on Jingdezhen’s Competitiveness in the Cultural Industry

Aiping Zhou
In the current era, culture is an important part of China’s overall national strength and it is also the main force for strengthening comprehensive national strength. Faced with the main contradiction between the people’s ever-increasing material and cultural needs and the unbalanced and uneven development...
Proceedings Article

On The Belt and Road Initiative and Chinese-Foreign Cooperative Program

Haiying Ma, Rangjia Cai, Yongteng Ma
Chinese-foreign cooperative program is an important part of The Belt and Road Initiative. The proposal of The Belt and Road initiative put forward new development requirements for China’s education. As an important part of China’s educational undertakings and an important way to educate international...
Proceedings Article

Research on the Training of Graduate Students' Practice and Innovation Ability in Management Science and Engineering

Meiju Fu
Graduate students are the main body of the nation's future innovative talents. It is of great strategic significance for the construction of innovative country to strengthen the training of graduate students' innovative ability. Based on the existing research results, this paper defines the concept of...
Proceedings Article

The Practical Application and Innovation of Electronic Commerce in Hotel Management

Tang Zeng, Yuan Zhang
With the rapid progress of electronic information technology, the development of e-commerce has become faster and faster. If we combine e-commerce with hotel management, the future development space is huge. Therefore, this paper takes the practical application of e-commerce and hotel management as the...
Proceedings Article

Research on Recommender System based on Social Trust

Yi Ren, Cuirong Chi
Recommender system has become an effective tool to solve information overload and helps users to make decisions. In order to better improve the quality of personalized recommendation, this paper studies the recommendation algorithms based on social information, such as trust and distrust, then analyses...
Proceedings Article

An Empirical Study on Teaching Strategies of Chinese Classifiers under Multicultural Background

Yanan Gao, Hongfei Liu
Based on the universalities of the world languages and the general cognitive characteristics of human beings, the paper explores the effective teaching strategies of Chinese classifiers. It proposes that put measure words as the teaching point of Chinese classifiers, takes the shape feature as the breakthrough...
Proceedings Article

Exploration on the Construction of College Students' Innovation and Entrepreneurship Education Model

Rongxin Lv
We live in an era of post-industrial or knowledge-based economy based on knowledge, information and technology, driven by innovation and entrepreneurship. The rise of the knowledge economy not only requires new modes of production, but also requires people to adapt to new modes of production, which in...
Proceedings Article

Discussion on the Construction Mode Change of Literature Resources of Library Based on Big Data Environment

Zhenwei Wang
In the current development of big data, the literature resources of library is analyzed starting with the characteristics of big data, and then the basic model of the literature resources construction of library is found out to strive to improve the quality of library services better and change the previous...
Proceedings Article

Analysis of Importance of New Media Literacy

Xing Hua, Ke Li, Zongyuan Tan, Jian Zhou
Along with the rapid development of modern society, media environment is constantly changing, and media literacy is changing so fast, it is not any person's exclusive products, it belongs to the media, and also belongs to the audience, in what is now the development of new media, new media literacy should...
Proceedings Article

Research on Key Problems of Heuristic Evolutionary Algorithm for Dynamic High Dimensional Multi-Objective Optimization Problem

Li Yang, Liping Wang
The multi-objective optimization method has a strong background of engineering application. In recent years, the problem of solving multi-objective optimization based on evolutionary algorithm has become a hot topic in the international academic circle. This paper studies the problem of dynamic application...
Proceedings Article

Continuing Education of the Elderly in China: Regional Difference and Family Welfare Promotion

Hao Wang
Education of the elderly has become an important component of Chinese continuing education and lifelong education system. Although elderly education has received much academic attention, there is a lack of empirical research on the view of the Chinese elderly’s educational development and effect. Based...
Proceedings Article

Research and Analysis of Reasonable Increase Mechanism for Enterprise Salary under the Economic New Normal

Yan Li
The enterprise salary also continues to increase with the continuous development of Chinese social economy. The development environment of the market economy also changes greatly under the economic new normal and the enterprises have to reform to seek for development in the environment of economic new...
Proceedings Article

Local Chaotic Encryption Based on Privacy Protection on Video Surveillance

Suolan Liu, Lizhi Kong
Privacy protection has been a hot research topic in recent years with the widely application of surveillance systems. Most developed mechanisms focused on modifying the monitored targets partly or wholly in the surveillance scenes. These methods are usually irreversible of privacy protection and have...
Proceedings Article

Development Analysis and Competitiveness Evaluation of Cultural Industry in Northwest China

Yuxia Hu, Haiying Ma
This paper uses the principal component analysis method to compare the comprehensive competitiveness of the cultural industries in the northwestern provinces and regions across the country, the results show that the overall ranking of regional cultural industry development is behind, and there are significant...
Proceedings Article

The Creation and Soul of Animation

Jin Zhang
With the rapid advancement of modern electronic media technology, animation is booming as a new thing. As a fresh art category, it integrates electronic technology with various forms of art and pushes contemporary art into a new historical stage. However, because of the unique nature of animation, people...
Proceedings Article

Legal thinking and Countermeasures of environmental pollution in the course of Rural Urbanization

Guolin Zhang, Jianchen Sun
Rural environmental problems in the development of urbanization has become the focus of social concern. The water pollution, soil pollution, air pollution, solid waste pollution of rural environment has caused ecological crisis. Governance to rural environmental pollution is one of the key links of urbanization....
Proceedings Article

Evaluation Indexes and Modeling of Second Classroom of College Mathematics

Siyuan Chen, Fengjun Yan, Yuanchun Guo
From the current stage, setting up the second classroom in terms of college mathematics can not only play a supporting role, but also enhance the interaction between teachers and students through the use of instant messaging tools such as QQ and Wechat. It is no longer confined to the traditional infusion...
Proceedings Article

Research on the Challenges and Countermeasures that Nowadays Family Education Confronts

Xiaohua Guo, Mengfei Han
In recent years, with the fast development of economy, the national living standard has universally improved and the family education has gradually caught people’s sight. Good family education is essential for children’s healthy growth and remains initial influence that will accompany them for a whole...
Proceedings Article

Exploration of the Flipped Classroom Teaching Model

Yu Ma
In the novel teaching model of the Flipped Classroom, the teaching sequence of transferring and internalizing knowledge is completely reversed. Before class, the knowledge is transferred to students using modern information technologies. In class, the requirement of the internalization of knowledge is...
Proceedings Article

Research on Application of Multimedia Technology in Walking Race Teaching

Lan Zhou
The application of multimedia technology can bring a lot of unexpected results for teaching. The application of multimedia technology has the same important significance in walking race teaching. With the problems existed in walking race teaching as the starting point, this article provide a summary...
Proceedings Article

Research on Integrated On-Site Teaching Model of Theory and Practice of Automobile Service Engineering Specialty

Enyuan Zhang
Integrated on-site teaching model of theory and practice integrate theory teaching with practice, truly linked theory with practice, helps improve students’ understanding of professional theoretical knowledge, develop students' good practical ability and hands-on ability, improve the quality of talent...
Proceedings Article

Research on the Interactive Design of Educational Apps Oriented to Preschoolers from the Perspective of Flow Experience

Jinghua Han, Qi Cao
Focused on the design of Apps oriented to preschoolers, this paper analyzed the preconditions to get users into flow from the perspective of flow experience, and explored interactive designs arousing flow experience by means of investigating relationships among clear and explicit learning goals, immediate...
Proceedings Article

The strategy of the cultivation of talents in Colleges from the perspective of the "Belt and Road Initiative"

Kai Liu, Wen Zhou, Changwei Ji, Boru Yang
As the mainstream model of As the main position of training talents, universities play an extremely important role in the process of College Students' growth and success." The proposing and the development of the “Belt and Road Initiative” strategy provides a hitherto unknown opportunities and challenges...
Proceedings Article

A Study on the Development of English Teachers in Local Universities Based on Educational Informatization

Liping Gao
With the continuous development of information technology in our country, the application of information technology in education has become an inevitable trend. Teachers' information literacy also determines the quality of their teaching. Nowadays, college education is more diversified, and the use of...
Proceedings Article

Study on the Problem of Anti-Poverty in Rural Education of Yunnan

Guiming Zhang
Education poverty is particularly prominent in rural areas of Yunnan. Poverty is characterized by knowledge poverty, information poverty and concept poverty. This paper analyzes the following problems in rural education in Yunnan.,such as, there is not enough attention to the education itself. Serious...
Proceedings Article

Analysis and Research on Teaching Methods of Advanced Manufacturing Technology

Zhe Wang
Advanced manufacturing technology is an important professional course for students in higher vocational education to understand the frontier knowledge of manufacturing industry. This paper summarizes and analyzes the characteristics of the advanced manufacturing technology course in higher vocational...
Proceedings Article

Research on the Path of College Students’ Patriotism Education in the Self-Media Era

Zhao Liu, Cuiyan Gong
With the advent of the self-media era, there are increasing ways for college students to acquire various kinds of information and knowledge. At the same time, the change in ideology will also uproar. Some negative information on networks and media will affect young student, especially in the aspect of...
Proceedings Article

Discussion on Practice Innovation Reform of Sports Anatomy

Zimin Chang, Yu Jiang
With the reform of college education system and the propose of science and technology, innovative personnel training mode, sports anatomy experimental curriculum reform is imperative.Sports anatomy experiment is a course which takes anatomical knowledge as the basis, sports practice as the basis and...
Proceedings Article

A Summary of Innovation and Reform of Economic Development Pattern in New Era

Weicheng Jiang, Yezi Yu, Ting Zhao, Changhai Yao, Kexin Tang, Junlan Liu
The innovation and transformation of economic development pattern in the new era are the internal requirements of implementing scientific development and realizing sound and rapid economic development. The thesis reviews and summarizes the connotation, existing problems and difficulties, experiences...
Proceedings Article

Research on the Development of Creative Industry in Shanghai: Based on the Perspective of 3T Theory

You Liu
Creative industry which rises in the context of economic globalization is a cross-industry, strong penetration of knowledge-intensive emerging industry, it contains a huge economic and cultural value. Based on the 3T theory which was proposed by American sociologist Richard Florida, this paper studies...
Proceedings Article

Design and Implementation of Mobile Phone System for Estimating Nutrient Content of Foods

Xin Zheng, Run Yao, Yifei Gong, QinYi Lei, Qian Yin
With the increasing number of obese or overweight people, healthy diet has become a hot topic. Most of the health management software on the market lacks the function of estimating food nutrition, which causes users to be unable to accurately understand their own diet. Based on the food volume calculation...