Proceedings of the International Conference on Business, Economic, Social Science and Humanities (ICOBEST 2018)

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118 articles

The Integrity of Public Accountant has Implications for Detecting Fraud in Conducting an Audit

Ely Suhayati
This study has a purpose to find out how much the integrity of a public accountant has implications for detecting fraud in conducting an audit. It used Structural Equation Modeling as the research method with 30 Public Accountants from 10 Public Accounting Firms in Bandung City as the respondents. The...

Legal Aspect the Execution of Arbitration Online Decision in Domain Name Dispute

Hetty Hassanah, Eman Suparman
Domain name is one of the software in e-commerce as cyberspace activity that border less world. Issue arising from the activity in the virtual world is often to be a legal dispute, including unauthorized use of another person of the domain name currently become a legal dispute, and the settlement can...

Implementation of Recommendation Model for Determining the Marketing Area Location of Creative Industry Products

Rahma Wahdiniwaty, Eko Budi Setiawan, Deden A Wahab
Marketing of products from the creative industry needs to be done by the business actors by looking at several aspects, including the selection of locations or places to market their products. This research was conducted to provide a model that can be used by business actors in determining the most appropriate...

Trust and Loyalty Level of Online Transportation Users

Herman Soegoto
Main objectives of this research are to find out the trust level among Bandung citizens and the impact towards online based transportation users loyalty. This research is used combination of descriptives and verificative analysis, and the data came from 400 respondents in 30 districts, which located...

Propositional Analysis of Emotive-Word Characters in Animation Movie

Tatan Tawami
Propositional Analysis exposes words as not mere combination of phonemes, yet they represent one cognitive model over word choices. This paper suggests propositional structures of each emotive-word character and how they represent one’s cognitive model through their concept of relations. In this qualitative...

The Influence Style of Leadership Head of Subdistrict to Public Servant Apparatus Ethic in Population Field

Dewi Kurniasih, Lala Lasmawati
The research purpose was to measure the influence style of the leadership head of the sub district on the ethics of public servants apparatuss in the Margahayu sub district. This research is uses explanative method and data analysis approach used is quantitative. The stages of this study consisted of...

The Uniqueness of Influencer Marketing in The Indonesian Muslim Fashion Industry on Digital Marketing Communication Era

Melly Maulin Purwaningwulan, Asep Suryana, Uud ud Wahyudin, Susanne Susanne Dida
Influencer marketing is the one who managed to attract the attention of people on digital platforms, such as celebgram and vlogger. The advantages of social media that enable direct interaction with consumers have to lead to the use of influencer marketing as a trend to promote the brand. One industry...

Determinants of Management Accounting Information Systems Quality on Management Accounting Information Quality

Yanuar Ramadhan
This study aims to investigate and analyze the quality of the management accounting information systems on the quality of management accounting information. The phenomenon that occurs in several companies in Indonesia shows that information system of management accounting at the company has not yet qualified...

The Influence Workload and Competence on Employee Performance in PT X Finance

Rizky Dhelvia
The purpose of this research was to determine the effect of workload and competence on employee performance. This research was conducted at PT X Finance using quantitative sample method take 70 respondents. Measurement data was done by distributing questionnaires using 5-point Likert scale. The analytical...

Competencies Development for Lecturers at Faculty of Letters in Private University

Soni Mulyawan Setiana
This research was aimed to describe how the real image of the competencies of lecturer at Faculty of Letters and the faculty’s effort in encourage the development of lecturer’s competencies. This research used a qualitative descriptive method. The data were taken by an interview and documentation studies....

Analysis of Product Differentiation Strategy and its Implications toward Position Advantage on Customer Retailer's Purchase Decision

Dedi Sulistiyo Soegoto
This study aimed to analyze the strategy of product differentiation and its implications on position advantage on customer retailer’s purchase decision either partially or simultaneously. The research method used quantitative method with linear regression analysis three variables measured were: product...

The Influence of Product Quality on Car Puchase Decision

Jogi Morrison Simanjuntak, Rahma Wahdiniwaty
The purpose of the researcher is to know how much influence the quality of the product to the purchase decision of HX Cars. Almost all industries are experiencing growth as a result of globalization, not least with the automotive industry in Indonesia, especially in the car industry. The Indonesian occupation...

The implementation of work-based incentive at Law Firm and Secretary Staffs at Universitas Pendidikan Indonesia

Budi Rahadian, Deden A A. Wahab Sya’roni
The study attempts to identify the implementation of work-based incentive, called Insentif Berbasis Kinerja (IBK), at Law Firm and Secretary division in one of University in Indonesia. To increase the productivity of an organisation, pay-for-performance (PFP) is usually implemented in an institution....

Improving Product Knowledge Through Personal Selling Activities

Fathan Jefriansyah, Rahma Wahdiniwaty, Karim Suryadi, Deby Sri Aprilliani
This study aims to determine the effect of Personal Selling activities on product knowledge and their impact on the decision to purchase Honda BR-V. Referring to the sale of wholesales to the dealer released by the Association of Indonesian Automotive Industries (GAIKINDO) it was noted that BR-V has...

Political Communication Chairman Of West Java Parliament : Political Identity Of Sundanese Woman As Political Symbols

Adiyana Slamet, Dadang Rahmat Hidayat
This research intend to know the political communication method of the Chairman of Wes Java Parliament Ineu Purwadewi in showing up the political identity of Sundanese woman as political symbols. This research used qualitative approach with design of case studies. The used of political symbols in political...

A Dynamic Investment Development Strategy on How To Accelerate The Economic Growth

Arjuna Arjuna Rizaldi
This study aims to build a model of investment development strategy in Subang Regency, West Java, especially in relation to the construction of international port in Patimban, Subang Regency. The method used in this study is the Location Quotient (LQ) Method, and the data used is secondary data obtained...

Can Attitudes, Subjective Norms and Behavioral Control Perceptions Influence The Visitors Interest in Buying at Department Stores in Bandung?

Raeni Dwi Santy, Mirna Mirna Zulianti
The purpose of this study is to determine consumer behavior in these case attitudes, subjective norms, perception of control behavior, and buying interest of Mall customers, as well as to determine the effect of consumer behavior in these regard, subjective norms and perceptions of behavioral control...

Identified Characters, Dialogue of Ethnicity in Indonesia Animated Film

Yully Ambarsih, Imam Santosa, Hafiz Azis Ahmad, Irfansyah Irfansyah
Diversity in animated film shows clearly in the film Adit Sopo Jarwo. It will show how an inter-ethnic group relates to each other. This film has the desire to demonstrate equality through the interaction of the characters. In these characters, the public features are clearly shown, through their ethnic...

The Influence of Capital Structure and Dividens Policy to Firms Value Listed at Indonesian Stock Exchange

Linna Ismawati
This research aims to find evidence on whether the capital structure and dividend’s policy have an impact on the firm’s value. The study uses a firm-level panel data as all companies listed at Indonesian Stock Exchange who pays the dividend during the period of 2010-2015. The study develops three reseach...

Visual Language in Japanese Animation

Pitri Haryanti, Yeni Nurlatifah
— The purpose of this research is to find out visual language that appeared in Japanese anime and how it is displayed. This study uses a qualitative approach with descriptive qualitative methods. The data used in this research is anime’s frames taken from Japanese animation. As the results of the research,...

Overview of Adat Law on The Development of Information Technology on Implementation of Catur Brata Penyepian in Balinese Hindu Communities

Arinita Sandria
Nyepi is a Hindu festival celebrated every Saka new year. Parisada Hindu Dharma Indonesia developed brata penyepian into catur brata penyepian, namely: 1) amati geni; 2) amati pekaryan; 3) amati lelungaan; and 4) amati lelanguan. Catur brata penyepian is an attitude which is pretty hard to do, especially...

Foreign Policy of The United States of America in Addressing China’s Cyberpower

Dewi Triwahyuni, Yanyan Mochamad Yani, Arry Bainus
The purpose of this research is to analyze the strategy of US foreign policy in the face of Chinese cyber power. To answer the problem of research, researchers use qualitative research design. Researchers use primary sources in the form of official state documents and secondary sources in the form of...

The Abstentionist Group In The Governor Election

Tatik Rohmawati
The purpose of this research is to see and to know the abstentionist in the Governor Election. The election of the Governor is one of the real actions of the local democracy. Then, there are many abstentionists in every Governor election. This paper focuses on the abstentionist group in the Governor...

User Interface Design of Mobile Photo Editors

Irma Rochmawati
Capture many events with the camera have become the need of everyone. Advances in technology bring the smart phone is supported with a camera in it. The mobile application supports the interest of people in photography that provides features like image editing. Photo-editing apps are in great demand...

The Role of Leadership in E-Government Licence Provision at Local Government in West Java

Nia Karniawati, Samugyo Ibnu Redjo, Utang Suwaryo, Rahman Mulyawan
Leadership is a process in order to achieve organizational goals. DPMPTSP West Java is a regional government organization that provides public services of licensing in West Java. DPMPTSP has implemented e-government in licensing services by online licensing. The purpose of this research is to know why...

Visual Illustration Analysis on Dreadout Game Poster Through Semiotics

Wira Mahardika Putra
The purpose of this study is to analyze the meaning of visual illustration signs on Dreadout game posters. The method used in this study is semiotic developed by Ferdinand de Saussure. The visuals displayed in the Dreadout game poster show the visuals of five Indonesian high-school students and their...

Penta Helix Model In The Community Empowerment Around Coal Mine In Maburai Village Tabalong Regency

Muhammad Riduansyah Syafari
The Penta-Helix Model in community empowerment around coal mine is taken from the community empowerment program of PT Adaro Indonesia tbk and Partner, using corporate social responsibility fund. This model involves five components of stakeholders that are synergized, and illustrated in the practice of...

Religiosity in Therapeutic Communication of Islamic Medicine Thibbun Nabawi

Tina Rakhmatin Sabariah Usman, Deddy Mulyana, Purwanti Hadisiswi, Susie Perbawasri
The purpose of this study was to determine how the religiosity of thibbun nabawi therapists in the therapeutic communication process to their patients and to determine the religiosity functions of thibbun nabawi therapists in the therapeutic communication process. Thibbun nabawi is a medical treatment...

The Effect of The College Reputation on Student’s Decision Making to Choose It

Nuriah Vani Ramdhiani, Rahma Wahdiniwaty
The research was aimed to investigate the influence of the reputation of a college toward the student's decision in determining it as their place of study. The research method used in this study is descriptive and verification analysis. The study case was conducted in a private university in Bandung,...

Traditional Market Issues

Suryanto Suryanto, Bambang Hermanto, R. Meisa Dai
This study aims to determine the problems faced by traditional markets in Pangandaran Regency, West Java Province, Indonesia. Primary data sources are obtained from observation, results of in-depth interviews and focus group discussions, while secondary data is obtained from the results of compilation...

User Perception to Modern and Classic Mihrab Design Concept

Ryanty Derwentyana Nazhar
This study aims to determine the level of difference between the user perceptions of two different types of Mihrab design concepts, which are Mihrab modern concepts and Mihrab classic concepts. Additionally, comparing the design perceived more positive by the user. We experimented by giving space stimulation...

Semiotic Study of Regional Logo

Risti Puspita Sari Hunowu
the purpose of this study is to identify and analyze the logo to find meaning in the district logo of Pohuwato. The method used in this study was the qualitative-descriptive method. Data collection techniques are carried out by analyzing documents. From the results of this study, the authors get data...

Hyperreality of Law Between Hoax and Enforcement of Law no. 19 Year 2016: an Actualization of Technology Shift Law Perspective

Musa Darwin Pane
The value of a reality existence is lost when fake news (hoax) is spread to all parts of law in Indonesia. The worst part is that as a result of this both law, technology and perception on the truth are simulated in a distortion (manipulation). It is to this condition that Jean Baudrillard label as hyperreality....

Influential Factors on the Bank Employees’s Performance

Mari Maryati, Deden Abdul Wahab Syaroni
The purpose of the research is to investigate the influential factors on the bank employee’s performance. The study case was performed at a Government Bank in Indonesia in one of its branch in Bandung. The questionnaires were distributed to teller and customer service officer at the branch office of...

Decision Support System Analysis Performance Evaluation Lecturer Using Balanced Scorecard Method in a private University

Adi Rachmanto
The purpose of this study was to develop a decision support system. In analyzing system requirements, this study uses a balanced scorecard method based on four perspectives, namely: customer perspective, financial perspective, internal process perspective and growth perspective. The results of this study...

Preliminary Research: The Influence of Customer Lifestyles on the Decision of Choosing an Online Design Studio Services

Benedicta Adriela
The objectives of this reseach was to find out the influence of customer lifestyles on their decisions in using the services of online design studios. In order to know whether the use of the service is due to preferences, and finally to know whether it’s influenced by the lifestyle or not. For that,...

How to Improve Employee Performances

Angky Febriansyah
The purpose of this research was to investigate the employee performance is one of the successful company factors. There are many ways that companies  have to  improve the employee's performance, for example, for increasing the accounting information system. Therefore, increasing the accounting information...

Measurement and Improvement Analysis of Applications and Services with IT Balanced Scorecard on Online Transportation in Bandung

Bima Adhiguna, Dedi Sulistiyo
Research aims to measure and improve services and applications to the performance of online transportation companies, namely the IT Balanced Scorecard. Measurement and analysis of data using the R-Commander application by measuring and analyzing several parameters in it. The result is that the data is...

Visual Analysis of the Comic Genre on Digital Comic

Endah Riana Endarini
This study aimed to determine whether a genre in the comics influences the visualization of the existing design on the comic. The description analysis used as the method of this research. This study investigated each of the two comic examples in each comic genre; romantic, comedy, and horror through...

Analysis of Visual Rhetoric for Official Website City Government

M. Syahril Iskandar
The aim of the research to analyse benefits of the official website of city government. In addition, the main focus of this study is to examine visual rhetoric on the official website of Bandung City Government in an effort to attract the public to visit the site and can represent Bandung as the Creative...

The Influence of Green Location Strategy, Green Price, and Green Promotions toward Purchase Decision of the property

Gatot Sudjatmiko, Dedi Sulistiyo Soegoto
Green marketing is part of the company's approach to all consumers, with a variety of location-marketing, price, and promotional activities, designed to deliver corporate benefits to minimize the environmental impact of marketed products. Therefore, to increase the benefits for relevant stakeholders...

Semiotic Study and Form of Agung Baiturrahim Mosque in Gorontalo City

Muhammad Isla
This study aims to examine the semiotics and shape of the Baiturrahim Grand Mosque of Gorontalo City in order to function for the wider community, especially for the authors themselves. this research was written with descriptive qualitative method, the writer observed in detail the parts of the mosque...

Industry 4.0 in Electronics and Automotives Sectors and Its Prospect for Indonesia’s Economic Diplomacy

Sylvia Octa Putri, Galih Ginanjar
This paper demonstrates how the Industry 4.0 which is to digitalize and connect the industry can unlock the country from several economic challenges and have potentials contribute for Indonesia’s economic diplomacy achievement. The research method was a qualitative approach, which data collection technique...

Sundanese Colors

Rini Maulina, Setiawan Sabana
The aim of this work is to find out how the colors are understood and used by the Sundanese. Color is an important element in human life. Colors not only complement the life, but can be used as knowledge and communication tools. The color is an element of art and design, including the design of visual...

Commodification Of Sundanese News Program Warta Kiwari In Sktv Bandung

Oki Achmad Ismail
Many Local Television finally went bankrupt and were even sold because they were unable to compete. By producing local content, one of the Sundanese-language news, Warta Kiwari, has a pretty good share for the news program category that is worth selling. This research uses the descriptive method with...

Make Moral Judgment of Political Figures In The Election of The Governor of West Java

Olih Solihin
This study aims to find out how to make Moral Judgment on political figures in the election of the Governor and Deputy Governor of West Java by the Radar Bandung newspaper. Radar Bandung has a positive assessment of the candidate pair Deddy Mizwar and Dedi Mulyadi as candidates for Governor and Deputy...

Lecture Schedule on Accounting Computer Department of Indonesia Computer University Using Genetic Algorithm

Doddy Maulana Yusuf
The aim of this research is to obtain the best combination of scheduling of courses and lecturers but does not violate the constraints of the Accounting Computer Department of Indonesia Computer University. Hence the need considered various aspects that affect scheduling of courses. From the aspect of...

Feasibility Study of PT Fixall

Adhi Dharma Satria, Herman Herman Soegoto
Today's business opportunities are wide open to prospective entrepreneurs by leveraging developments in information technology. PT. FixAll is a company that is engaged in providing informal services such as household appliance repair and other secondary household services such as repair of umbrella,...

The Aesthetic Study of Traditional Cloth North Sumatera

Khairunnisa Butar-Butar
This scientific work was intended for to know about process of Ulos Batak, the philosophical, the effort of society in maintain the origanility of Ulos Batak and conserve to using in scope of tradition. By used descriptive analysis method with main source is ulos weaver and Batak’s societies in Medan...

Aesthetic Study and Symbolic Meaning of Decoration in Traditional Wedding

Apsari Dj Hasan
this study aims to obtain accurate data on the aesthetic values and symbolic meanings that exist in the bride's headdress on Gorontalo people's customary wedding attire. The method used was the qualitative-descriptive method that describes the various objects of the subject under study. The subject of...