Proceedings of the 2018 4th International Conference on Social Science and Higher Education (ICSSHE 2018)

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220 articles

Does Entrepreneurial Education Promote the Performance of Makers? -- Survey from Zhejiang Province

Feixiao Yin
This paper studies the relationship between entrepreneurship education (EE) and entrepreneurial performance (EP) of college students, and it introduces entrepreneurial intention ((EI) as an intermediary variable to test the effect of EE, and discusses the influence mechanism of EE on EP of college students....

"Socialism of the 21st Century" in Latin American Countries: Major Challenges and Prospects

Shu Rong, Xiaofan Dong
The Socialism of the 21st century in Latin American countries, a result of long-standing political, economic and social contradictions, was put forward by President Hugo Chavez to reform the country. As an overall development strategy, ''Socialism of the 21st century'' is a breakthrough for developing...

Applications of Virtual Reality Technology on Cultivation of Undergraduates in Agronomy Specialty

Yihong Hu, Wenshuai Zeng, Chenzhong Jin, Xuejiao Zhang, Yong Chen
The cultivations of experimental and practical abilities are the most important aspects during the education of undergraduate students in the agronomy specialty. But some experiments and off-campus practical trainings are restricted by the real conditions, and actually the undergraduate students cannot...

Exploration of Cultivating mode of Creative and Interdisciplinary Talents for Engineering Students Based on Interdisciplinary Projects

Renjie Yang, Guimei Dong, Yanrong Yang, Yong Wei
The construction of innovative and interdisciplinary groups is of great significance to the cultivation of students' cooperation and innovation ability. The cultivating mode of creative and interdisciplinary talents for engineering students is proposed. Firstly, a high-level and interdisciplinary teacher’s...

An Analysis of the “Prisoner’s Dilemma” in the Theatrical Effect of Educational Predicament

Lianying Zhou, Yicheng Gong, Deyi Li
Theatrical effect in behavioral economics is adopted to vividly interpret the "high-cost but inefficient" dilemma in the current Chinese education, and then the “prisoner’s dilemma” in game theory is used to analyze the educational dilemma. By introducing the discount factor, a finite and infinite prisoner's...

Pathogen Load and the Nature of Ingroup Derogation: Evolution of Ingroup Derogation Based on the Sexual Penna Model

Chun Hu, Xiongfeng Li, Qi Wu
Ingroup derogation is a preference and affinity for outgroup members over ingroup members which contradicts both expert and lay beliefs. In present study, we further tested the evolutionary ingroup derogation hypothesis by using computational modeling analysis based on the modified sexual Penna model...

Makerspace-based Innovation and Entrepreneurship Education System in Higher Education

Lanyong Zhang, Jiajia Zhou, Qiang Pan, Liang Li, Hongdan Liu
This paper focuses on facilitating innovation and entrepreneurship by removing barriers between higher education institutions and incubation centers, between incubation centers and enterprises, and in higher education institutions to provide college students with technological, incubating, financing,...

Research on the Application of Analogy Method in Electromagnetism Teaching

Bingbing Chen
Electromagnetism is a very important basic course for physics major. Combining with the needs of school application transformation and teaching experience, the idea of analogy method is introduced into the teaching of electromagnetism. Students’ understanding and memory on the knowledge can be promoted...

[WITHDRAWN] On the Development of College English Teachers in Local Ethnic Universities

Ronglin Shan
The national medium and long-term education reform and development planning outlines the need to build a high-quality teaching team. The teachers are the base of education plan. Only if there are good teachers, can there be a good education. At the same time, it is necessary to enhance the sense of responsibility...

Memetics and Pragmatic Cognition

Ran Li
This paper first introduces the definition of meme, and then analyzes its features and factors which play a significant part in its replication, spread, selection and elimination. After that the author studies and speculates the cognition process of language meaning and proposes the hypothesis of “pragmatic...

Construction of College English Translation Teaching Model in the Context of Information Technology

Lu Qian
In the teaching of college English, English translation teaching can not only reflect the translation level of college students, but also a reflection of college students' ability to learn English. Therefore, it is important to say that the status of college English translation teaching in college English...

Research on the Training Mode of Entrepreneurial Talents in E-Commerce Specialty in Higher Vocational Colleges

Guanghua Wang
In recent years, the cultivation of entrepreneurial talents has been concerned by the society, especially in higher vocational colleges. The major of e-commerce has certain advantages in the aspect of entrepreneurship, but the current students of e-commerce major in vocational colleges are not very active...

Innovative Research on Talent Cultivation under the Mode of University-enterprise Cooperation

Jian Bai, Yanqin Yu, Jianying Zhao, Jian’e Xue, Jun Li, Fang Guo, Rui Wang, Ping Gao
This paper takes the University-enterprise cooperation of the biological science major of Lüliang University as an example. Through the questionnaire survey and interviews with relevant personnel, we can comprehensively investigate the situation of University-enterprise cooperation in Lüliang University....

Supply-side Reform on Law Undergraduate Education: Path and Initiatives -- An Analysis Based on S Law Firm Case Study

Yi Wang, Weijun Wu
At present, there is a structural dilemma in the undergraduate education of law in our country. Efforts should be made to promote supply-side reforms to achieve the balance between supply and demand on the basis of “reducing excessive capacity”, “adjusting structures” and “improving weak links”. In terms...

An Empirical Study on the Content of Psychological Contract -- Taking Chinese hotel staff as the research object

Xia Wang
This study analyzes the structure and content of the psychological contract of hotel employees. This study Uses the empirical research through the questionnaire survey and analyzes the collected data using factor analysis method. The study found that there is a four-dimensional structure in the content...

Study and Analysis of the Current Situation of Students' Oral English in Medical Colleges and its Countermeasures

Yuan Kong, Jie Jiang
This paper aims to show up the present situation of oral English in the contemporary students of medical majors, explores the causes of its formation and proposes strategies to enhance oral ability of students of medical majors. We do a survey to 368 medical majors' undergraduates who come from five...

Problems and Countermeasures for Course Teaching of "Contemporary Chinese Language" in Normal Colleges

Linbo Hou, Jisheng He
Normal colleges aim to cultivate some general teachers, which weakens the teaching of "Contemporary Chinese Language". As a result, students are lack of learning incentive, so the teaching effect is unsatisfactory. Aiming at existing problems, the author explores new methods and forms following referential...

A Brief Analysis of College Students Using the Internet to Start Their Own Business

Dan Li
With the number of college graduates increasing and the number of social employment posts not increasing, the pressure on the job market is increasing. The impact on the employment of college graduates is inevitable, and the contradiction between the employment and the market is gradually emerging. And...

Research on the Scientific Instruments Management which Combined Multilevel Sharing with Self-Hosting

Zhengjun Huang, Lei Zhang, Weidong Song, Yu Liu, Dong Zhang, Wei Liang
Opening, sharing and efficiently managing scientific instruments can increase their utilization and specialization. It also attaches great importance to optimizing resources allocation, enhancing the capacity of independent innovation and quality of the scientific research in universities. We should...

Teaching Reforms Based on College-Enterprise Cooperation

Xucheng Liu, Hongtao Wang, Hui Huang, Yuebang He, Yihong He, Dongyu Yang, Shizhun Jia, Langxiong Xie
The college-enterprise cooperation is an effective method to cultivate innovative and applied talents facing enterprises, achieving the transformation of student status to staff. In this model, the resources of college and enterprises could be exchanged more efficiently to maximize the mutual benefits,...

Research on the Professional Development of College Teachers against the Background of Internet Plus Education

Xue-bin Jia
In today's Internet era, information technology promotes the modernization of education. As college teachers should follow the trend of The Times and constantly improve their professional comprehensive quality. This includes not only the specialization of subjects, but also the specialization of education,...

Discussion on the Reform of Discrete Mathematics Teaching in Combination with Cases

Xue Xing, Bingtao Jin
The traditional discrete mathematics teaching mode has not adapted to the needs of the training of applied talents at the present stage. Therefore, combining the practice case with the practice case, the students will connect the students to the knowledge and the application effectively. The students...

Research on Legal Supervision of False News on WeMedia Network

Xiaoxun Huang, Lijuan Huang, Xinyu Wang
In the information explosion age, many WeMedia operators always exaggerate the news facts deliberately in order to pursue the economic benefit, which causes more and more false information spread on the Internet by their own influence. Therefore, how to perfect the construction on administrative proactive...

Research on the Evaluation Index System for Patent Financing Capacity of High-tech Enterprises

Zhao-Hui Chen, Zhi-Juan Zhou
High-tech enterprises have been playing important role in R&D and patent commercialization, yet the process often face capital bottlenecks. Under these circumstances, this paper proposes an index system for evaluating the patent financing capacity of enterprises from the perspective of the combination...

An Analysis of the Academic Status of Students and Its Key Controlling Factors in a Newly-Built Local Medical College

Jun Li, Shiying Liao
To investigate the academic status of students and to analyze the trend of students' academic achievement in a new local college of medicine and probes into the key control factors that affect the students' academic failure. Academic cleaning, questionnaire investigation and interview were used to analyze...

Research on the Application of Illustrations in Modern Publications

Shui Jin, Yanran Shang
As an art form in modern publications, illustration is closely connected with people's reading. Especially at present, illustration plays an important role in print media. It is more and more closely related to the field of book publishing. With the development of illustration, its expression has become...

An Empirical Study of College English Autonomous Learning Ability Based on Flipping Classroom Mode

Weiqiang Qiu
Cultivating students' autonomous learning ability is one of the important goals of college English education. Based on the theory of constructivism and relying on the network platform, this study constructed a flipping classroom teaching model. By means of comparative teaching, questionnaires, interviews...

Prospect Analysis of Hand-drawn Animation under Digital Technology

Shuzeng Li, Bing Liu, Xuefang He
Interdisciplinary and cross-disciplinary integration can not only provide the viewers only give viewers a better way of behavioral experience but also bring new vitality into the industry. With the promotion of digital technology, 3D animation has developed rapidly and become the mainstream of the animation...

On the Development of Business English Majors in Colleges and Universities Promoting Regional Development under National Standard

Xiuzhen Xie, Fengjiang Gao, Hongwu Huang
Under the background of the “Belt and Road” initiative and the implementation of innovation and entrepreneurship education, education diversity emerges in domestic colleges and universities. However, the construction of disciplines is the core of the development of higher education. This paper took the...

The Effectiveness of Barrage Use in Audio-visual Class of College English

Yonggang Zhao
Barrage can be applied to teaching audio-visual courses because of its own features and its close connectivity with network teaching. This study provides an empirical study on the effectiveness of the audio-visual curriculum in college English. The research focuses on exploring whether the use of Barrage...

Research on Methods of Improving the Teaching Quality of Liberal Arts Students in Electrical and Electronics Courses under the New Engineering Course

Panfeng Guo, Xin Li, Jiangzhou Cheng
Since the introduction of the "new engineering" in 2016, it has a great impact on the teaching and learning in colleges and universities. It is proposed that education and teaching should be intercrossed with science, humanities and engineering. Universities should cultivate compound and comprehensive...

The Study on the Comprehensive Assessment Management for the Mid-Term Screening of Postgraduate Students

Weiwei Li, Weiyang Chen
Education management of graduate students is very important in education. It is an important task to cultivate students with high quality, strong scientific research ability, strong practical ability and suitable for social development needs. Mid-term screening is a very important part of graduate training....

Analysis on the Legal Regulation of Green Finance Development from the Perspective of Ecological Civilization

Hongji Wang, Jianhua Zhu
The 19th National Congress of the Communist Party of China proposed to promote the reform of the ecological civilization system, accelerate the establishment of a policy guidance and legal system for green production and consumption, and establish and improve the economic system for the sustainable development...

Instructional Design of Individualized Online Courses Based on the Characteristics of Learners

Hong Xie, Yanwen Ruan
Characteristics of learners would directly influence the learning performance in web context. Setting instructional design of online course should be based on the individual characteristics of learners, change the limitation of traditional instructional design, and meet the learning needs of learners....

An Empirical Study about the Effect of Summer Holiday Pension on Physical and Mental Health of the Elderly

Ge Wen, Shuangshuang Tang
This article studies the influence of summer holiday pension on the physical and mental health of the elderly. Provide a basis for the healthy lifestyle choice of the elderly and for the care of the elderly by the government or institutions, so as to improve the quality of life of the elderly. Using...

Study on Bilingual Teaching Reform of Applied Business Talent SPI Ability Chain

Zhixia Zhou, Peng Liu
This thesis aimed to improve the ability of applied-type business talents through the implementation of bilingual teaching under the background of education internationalization. By using field research and comparative analysis methods, it discovered that SPI ability chain bilingual educating system...

Human Factor Analysis about Human Error on Aviation Maintenance

Rong Cheng
The purpose of this study was to analysis the human factors that contribute to maintenance errors and making corrective actions to eliminate or reduce the probability of future, similar errors. With the help of the human factor theory, through deep analysis and research to maintenance-related aviation...

Research on the Tourism Public Opinion of Lijiang River Scenic Spot Based on Content Analysis Method

Kaibo Zhou, Tong Yang
This paper analyzes the tourism public opinion in Lijiang River scenic spot and puts forward some suggestions for improvement. By using the content analysis method and using the ROST CM6 word segmentation system and the Bazhuayu content mining software, this paper analyzes the tourists’ tourism public...

A Survey on the Employment Status of Higher Vocational Graduates in Tianjin -- Taking Tianjin Vocational Institute as an Example

Liying Liu, Renjie Yang, Shuwen Wang, Guimei Dong
In recent years, the state and society pay more and more attention to higher vocational education, and the employment problem of higher vocational graduates is also more and more severe. For the increasingly severe employment situation, the employment problem of higher vocational graduates has been widely...

Perplexity and Countermeasures: the Analysis of the Elements of the Transformation and Development of New Universities

Liang-Yong Huang
The transformation and development of newly-built colleges and universities are the strategic measure of national higher education, which is an important guarantee for the upgrading of economic transformation and the supply-side structural reform. This paper summarizes and analyzes the main problems...

Influence of Regulation on Chinese Tobacco Industry from the Perspective of Game Theory

Shen Shen, Min Jiang
Tobacco industry enjoys monopoly, and the tobacco products share the characteristics of high margin, high revenue as well as addictiveness and harmfulness. The Chinese tobacco industry has been in a system of state monopoly, which, on one side, ensures stable development of the tobacco industry, and...

Bilingual Teaching in Medical Colleges and Universities in China: Problems and Suggestions

Cheng Chen, Xuecheng Wang, Xiangfa Zeng, Fei Chen, Yamin Jiang
With the increasing demand for national talents and medical development of China, Ministry of Education of the People’s Republic of China issued a document in 2001 to advocate the use of foreign language for specialized courses teaching. As it is emphasized that the important task of education development...

A Comparative Study of Two Parallel Reading Comprehension Tests

Huijie Li
Multiple-choice question is widely used in reading comprehension tests even though its disadvantages are well recognized. However, there is little literature available about the optimal alternatives to MCQ. Heaton criticizes that MCQ has no communicative feature and maintains that text itself should...

Approaches to Optimize and Innovate the Policies of Poverty-relief Medical Insurance Mechanism for Impoverished Population -- A Case Study of Hebei Province

Haifang Feng, Jinguo Ye
Currently, the bottleneck in the targeted poverty alleviation is the poverty due to illness or the return to poverty owing to illness. As a result, Hebei Province in August of 2016 issued Implementation Program (Trial) of Improving the Medical Assistance to Impoverished Population to Prevent Poverty...

Dialectical Methods and Means in the Teaching of Probability and Statistics

Xiaonan Xiao
Based on the teaching practice of probability and statistics, this paper probes into the dialectical methods and means in the teaching of probability and statistics, explores how to further strengthen the interactive and practical teaching, also discusses how to cultivate the students' dialectical creative...

University Students Participating in Institution Construction of University Library Service Management -- Taking Yunnan Agricultural University Library as an example

Yanqiong Li
University students' participation in university library service management is an effective means to alleviate the shortage of human resources in university libraries. At present, University students mainly participate in the service management of university libraries in the form of work-study programs...

Historical Evolution of Intermarriages between China and the West and Differences between Chinese and Western Traditional Concept of Love and Marriage

Ping Yang, Shi Qian, Min Zheng, Yun Cai
With the increasingly frequent exchanges between China and the West, the scope of exchanges has expanded from the economic and cultural fields to a deeper and broader level. With the increase of contacts between Chinese and westerners, it is natural to fall in love with and get married to each other....

The Tension between the Patent Act and the Lanham Act in the US -- Taking the Trade Dress Protection for Product Configuration for Example

Wei Zhang
For many years, many courts have been confused about the question of whether trade dress protection under the Lanham Act can be applied to product configuration in an expired utility patent. Some courts insisted that if the product configuration is nonfunctional, it could obtain trade dress protection....

The Role of Recitation in the Process of English Learning for College Art Students

Zhipeng Liu
Recitation--the traditional teaching method should be taken seriously again in English teaching. This is a survey report on the role of recitation in college art students' English learning. The research questions are: (1) Do you think recitation is useful for improving English? (2) Which recitation materials...

Discussion on the Application of Financial Accounting Thinking in Equity Investment

Qingzi Cao
With the rapid development of China's economy, the number of private equity investment funds has increased greatly in recent years. Equity investment funds help to accelerate the growth of enterprises. However, due to the low entry threshold of equity investment funds, the financial accounting knowledge...